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Greater Cleveland RTA “HealthLine” BRT Michael York Deputy General Manager - Operations

Greater Cleveland RTA “HealthLine” BRT Michael York Deputy General Manager - Operations. Euclid Corridor Project. Euclid Corridor Project . Purpose of Euclid Corridor Project . Provide Connectivity between the two largest employment centers in the region, University Circle

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Greater Cleveland RTA “HealthLine” BRT Michael York Deputy General Manager - Operations

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  1. Greater Cleveland RTA “HealthLine” BRT Michael York Deputy General Manager - Operations

  2. Euclid Corridor Project

  3. Euclid Corridor Project

  4. Purpose of Euclid Corridor Project • Provide Connectivity between the two largest employment centers in the region, • University Circle • Public Square and • Re-vitalize Euclid Avenue

  5. Euclid Corridor Project • How do we connect Public Square and University Circle? • 1950’s - Subway • 1980’s - Light Rail • 1998 - BRT

  6. Mode Selection Criteria • Capacity • Connectivity • Funding Possibilities • Cost (capital and operating) • Economic Development Potential

  7. Project Overview • 9.38 Miles Long / $200 million • Building Face to Building Face Upgrades • Travel Time – 20 minutes • 34 Stations (62 structures) • Pedestrian Friendly Amenities • Bike Lanes (CSU to Case) • Catalyst for Development • “Rail Like” BRT

  8. “Rail Like Image” • Exclusive Right-of-Way • “Non-Bus” like RTV’s (63’ articulated) • Traffic Signal Prioritization • Precision Docking • Level Boarding “Stations” • “Real Time” information • Off Board Fare Collection

  9. “Rail Like” Branding Strategy • Name of Service – Rail like Name • “Silver Line” • Appearance and Performance of Vehicle • Appearance of Stations • Color Schemes, Graphics, Maps and Logos • Technology - (Modern & Futuristic) • “Rail Like” Features • “Rail Like” Frequency – every 5 minutes

  10. 1998 – 2000Euclid Corridor Improvement Project

  11. Facilities Upgrade (2006)

  12. Vehicle Selection Was Key • Large Capacity • Quiet • Clean • Futuristic • “Rail Like” Image

  13. “Rail Like Image”

  14. “Rail Like Image”

  15. Potential Vehicle #1

  16. Potential Vehicle #2

  17. Potential Vehicle #3

  18. Potential Vehicle #4

  19. Potential Vehicle #5

  20. Selected RTV

  21. New Flyer “RTV”

  22. Stations - Key Project Element • Substantial • Identifiable • Safe • Cameras and lighting • ADA compliant • Off-Board fare collection • Good Public Information

  23. Public Square

  24. Median Stations

  25. Median Stations

  26. Median Stations

  27. Curb-Side Stations

  28. Real Time Public Information

  29. Signage

  30. Traffic Signal Prioritization

  31. Precision Docking Arm

  32. Precision Docking Training

  33. Enhancements – Paver Sidewalks

  34. Public Art Components

  35. Naming Rights

  36. Landing Page for RTA HealthLine .com Landing Page for RTAHealthLine.com

  37. Economic Development • $200 million dollar question? • Can a BRT system have the same impact on economic development as a Light Rail System?

  38. Economic Development • Good for local business and jobs. • 90% of dollars contracted went to Northeast Ohio companies. • Land Values Jumped • Midtown land values double. • Investment in the Corridor skyrocketed!!!

  39. The Rebirth

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