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India Edible Oil Market Outlook, 2025

India is blessed with many positive factors that enable it to stand in a unique position in agro-based products. After achieving independence, India is positive whereby it has become a net employer of agricultural-based products. India is a major oilseed producing country among the different countries producing oilseeds; India has the largest area and production of few oilseed crops, namely groundnut, rapeseed/mustard, sesame, and coconut. Yet, India is the worldu2019s large importer of the edible oil. Indiau2019s edible oil market was recorded at INR 1,89,426 Crore in the year 2014, with the unorganized oil market showing a decline in the market share with a CAGR of over 2.50%.<br><br>Together, groundnut, soybean, and rapeseed/mustard account for over half of the output of cultivated oilseeds in India. Efficiency gains in the oilseed-processing sector have been hampered by poor infrastructure and policies restricting economies of scale in processing plants. Carried out with in-depth analysis, the report 'India Edible Oil Market Outlook, 2025' published by Bonafide Research, gives an insight into the transformation to occur in the edible oil market. With the consumer buying behavior differing among the states, the northern region is expected to lead the market in terms of consumption of the packaged edible oil. <br><br>With the increasing awareness about the health benefits of the different oils, the perception of the consumers has and the commonly seen trend is the inclusion of different oil in the daily diet. With this, there has been a considerable shift from the traditional oils towards non-traditional oils, such as olive oil and rice bran oil to name a few. Yet, this has not stopped the consumers from eliminating the traditional oil from their diet. Edible oil packaging has been evolved over the years to encompass a wide range of packaging products such as jerry cans, pouches, jars, tin cans, bottles, among others. The growth of the packaged oil type was not even and only certain variants showed the growth in the market. After more than a year of sustaining lowdown, the firms have started to witness recovery in demand with major players are now confident of sustaining growth if the situation remains favourable. <br><br>As domestic production does not meet the increasing domestic demand, Indian relies highly on the imports, with few oils contributing significantly to the exports. Crushing of groundnut, rapeseed/mustard, and sunflower is reserved for the small-scale sector. These makeup over two-thirds of the aggregate oilseed output of the country. This has translated into a lack of significant investments in large, integrated processing plants and poor economies of scale in the operations of existing players. To harmonize the interests of farmers, processors, and consumers and at the same time, regulate the large import of edible oils to the extent possible, the import duty structure on edible oils is reviewed from time to time. The country exports edible oils in small quantities to meet expatriate demand. The rise in exports of edible oils is a positive development for Indiau2019s oilseed growers, enabling higher realizations for the crops. The rise in bulk exports is seen as a big boost as it brightens the prospects for better remuneration for the oilseed crops. Edible oils are freely exportable in bulk, while mustard oil is allowed in consumer packs not exceeding 5 kg. <br><br>The growth in the edible oil industry has resulted from many driving factors; not only from the demand perspective, but also from a consumer perspective. From the consumer trends perspective, demand is driven in the area of fat content, health benefits, packaging, and price. This increasing awareness is the reason for the consumer shift from the unorganized market to the purchase of branded edible oil.

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India Edible Oil Market Outlook, 2025

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  1. India Edible Oil Market Outlook, 2025 +91 1234512345 sales@bonafideresearch.com India Edible Oil Market Outlook, 2025 Description India is blessed with many positive factors that enable it to stand in a unique position in agro-based products. After achieving independence, India is positive whereby it has become a net employer of agricultural-based products. India is a major oilseed producing country among the different countries producing oilseeds; India has the largest area and production of few oilseed crops, namely groundnut, rapeseed/mustard, sesame, and coconut. Yet, India is the world’s large importer of the edible oil. India’s edible oil market was recorded at INR 1,89,426 Crore in the year 2014, with the unorganized oil market showing a decline in the market share with a CAGR of over 2.50%. Together, groundnut, soybean, and rapeseed/mustard account for over half of the output of cultivated oilseeds in India. Efficiency gains in the oilseed-processing sector have been hampered by poor infrastructure and policies restricting economies of scale in processing plants. Carried out with in-depth analysis, the report 'India Edible Oil Market Outlook, 2025' published by Bonafide Research, gives an insight into the transformation to occur in the edible oil market. With the consumer buying behavior differing among the states, the northern region is expected to lead the market in terms of consumption of the packaged edible oil. With the increasing awareness about the health benefits of the different oils, the perception of the consumers has and the commonly seen trend is the inclusion of different oil in the daily diet. With this, there has been a considerable shift from the traditional oils towards non-traditional oils, such as olive oil and rice bran oil to name a few. Yet, this has not stopped the consumers from eliminating the traditional oil from their diet. Edible oil packaging has been evolved over the years to encompass a wide range of packaging products such as jerry cans, pouches, jars, tin cans, bottles, among others. The growth of the packaged oil type was not even and only certain variants showed the growth in the market. After more than a year of sustaining lowdown, the firms have started to witness recovery in demand with major players are now confident of sustaining growth if the situation remains favourable. As domestic production does not meet the increasing domestic demand, Indian relies highly on the imports, with few oils contributing significantly to the exports. Crushing of groundnut, rapeseed/mustard, and sunflower is reserved for the small-scale sector. These makeup over two- thirds of the aggregate oilseed output of the country. This has translated into a lack of significant investments in large, integrated processing plants and poor economies of scale in the operations of existing players. To harmonize the interests of farmers, processors, and consumers and at the same time, regulate the large import of edible oils to the extent possible, the import duty structure on edible oils is reviewed from time to time. The country exports edible oils in small quantities to meet expatriate demand. The rise in exports of edible oils is a positive development for India’s oilseed growers, enabling higher realizations for the crops. The rise in bulk exports is seen as a big boost as it brightens the prospects for better remuneration for the oilseed crops. Edible oils are freely exportable in bulk, while mustard oil is allowed in consumer packs not exceeding 5 kg. The growth in the edible oil industry has resulted from many driving factors; not only from the demand perspective, but also from a consumer perspective. From the consumer trends perspective, demand is driven in the area of fat content, health benefits, packaging, and price. This increasing awareness is the reason for the consumer shift from the unorganized market to the purchase of https://www.bonafideresearch.com/product/201020381

  2. India Edible Oil Market Outlook, 2025 branded edible oil. Major companies present in the market: Adani Wilmar Limited, Bunge Foods Pvt Ltd (Dalda & Gagan), Marico (Saffola), Cargill India PVT LTD, N.K Proteins ( Tirupati), Gulab Oil And Foods Pvt. Ltd., Vimal Oil & Foods Ltd, Mahesh Edible Oil Industries (Saloni Mustard Oil), Agro Tech Foods Limited, Sanwaria Consumer Limited (Sanwaria Agro Oils Limited), Ruchi Soya Limited, Patanjali Ayurved Limited, Emami Agrotech Limited, Bansal Oil Mill Limited, K. S. Oils Limited (Kalash), Puri Oil Limited, Reliance Retail Ltd, Future Consumer Ltd Considered in the report • Geography: India • Base year: 2018-19 • Historical year: 2013-14 • Estimated year: 2019-20 • Forecasted year: 2024-25 Aspects covered in the report • India Oil Market • India Edible Oil Market • India Packaged Edible Oil Market • India Groundnut Oil Market Outlook • India Mustard Oil Market Outlook • India Sunflower Oil Market Outlook • India Soybean Oil Market Outlook • India Olive Oil Market Outlook • India Sesame Oil Market Outlook • India Coconut Oil Market Outlook • India Cottonseed Oil Market Outlook • India Rice Bran Oil Market Outlook • India Corn Oil Market Outlook • India Palm Oil Market Outlook • Price Product And Variant Analysis • Market Trends & Developments • India Economic Profile • Porters Five Force Model • Company Profile Of Top Players Segments covered in the market • By Market Type • By Packaging Type • By Packaging Size • By Region • By End User • By Application • By Sales Channel The approach of the report: We keep an eye on evolving markets and try to evaluate the potentials in the product and services. If https://www.bonafideresearch.com/product/201020381

  3. India Edible Oil Market Outlook, 2025 we found the market interesting, we start working on it and create the desired table of content considering all aspects of the business. We start by creating separate questionnaires for C-level executives, national/regional sales personals, company owners, dealers, distributors & end-users. Once the questionnaires have been finalized we start collecting the primary data (majorly through phone calls) and try to understand the market dynamics with regional/tier wise. This process gives us in-depth detail of the market including all present companies, the top-performing product with reasons why they dominate; we get the details of new players and their innovative approach and market trends, dynamics, and all the small details of the market. After the collection of primary inputs, we then cross-check the same with secondary sources that include associations, trade journals, annual reports, paid databases, newspapers, magazines, press releases, government sources, etc. By this, we get a rough estimate of the market and start checking existing product price variant, trade, production, raw material scenario, policies and regulatory landscape, etc. Then to finalize the market, we start collecting financials of each player present in the market including limited, private limited, and LLPs. Moreover, we perform cross-industry, cross-region analysis of the product, and based on collected primary inputs and using statistical modeling we start forecasting the market. We follow our forecasting algorithm which is unique for each product but giving more weightage to primary inputs. At the same time, the content team starts preparing company profiles, market dynamics, market trends, five forces, and PEST analysis, etc. Once the data is verified by the data expert, the team (primary team, content team, and data team) together cross-check the segmentations, validates the market, and then the designing team starts plotting the graphs. Once the file is ready, the content team completes the report and makes sure that all the discussed points have been covered and provides their valuable inputs in strategic recommendations’ for new as well as the existing players. The QC team then checks the overall report which includes spell check, data verification and makes the same dispatch ready and error-free. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the frozen food industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry. Please get in touch with our sales team to find out more. https://www.bonafideresearch.com/product/201020381

  4. India Edible Oil Market Outlook, 2025 Table of Contents Table of Contents Bonafide Research - A Brief Profile Team Profile 1. Methodology 2. Market Structure List of Figures 3. Executive Summary 4. India Demographics Insight 5. India Economical Profile 6. India Edible Oil Production 6.1 Production By Value 6.2 Production By Volume 6.3 Production Share 6.3.1 Organized V/S Unorganized 6.3.2 By Oil Type 6.3.3 By Region 6.3.4 By State 7. India Packaged Edible Oil Market (Organized) 7.1 Market Size 7.1.1 By Value 7.1.2 By Volume 7.2 Market Share 7.2.1 By Package Type 7.2.2 By Oil Type 7.2.3 By Region 7.2.4 By Sales Channel 7.2.5 By Company 8. India Groundnut Oil Market Outlook 8.1 Market Size 8.1.1 By Value 8.1.2 By Volume 8.2 Market Share 8.2.1 By Packaging Type (By Value & Volume) 8.2.2 By Packaging Size (By Value & Volume) 8.2.3 By Application 8.2.4 By End User 8.2.5 By Sales Channel 8.2.6 By Region 9. India Mustard Oil Market Outlook 9.1 Market Size 9.1.1 By Value 9.1.2 By Volume 9.2 Market Share 9.2.1 By Packaging Type (By Value & Volume) 9.2.2 By Packaging Size (By Value & Volume) 9.2.3 By Application 9.2.4 By Sales Channel https://www.bonafideresearch.com/product/201020381

  5. India Edible Oil Market Outlook, 2025 9.2.5 By Region 10. India Sunflower Oil Market Outlook 10.1 Market Size 10.1.1 By Value 10.1.2 By Volume 10.2 Market Share 10.2.1 By Market Type 10.2.2 By Packaging Type (By Value & Volume) 10.2.3 By Packaging Size (By Value & Volume) 10.2.4 By Application 10.2.5 By Sales Channel 10.2.6 By Region 11. India Soybean Oil Market Outlook 11.1 Market Size 11.1.1 By Value 11.1.2 By Volume 11.2 Market Share 11.2.1 By Market Type 11.2.2 By Packaging Type (By Value & Volume) 11.2.3 By Packaging Size (By Value & Volume) 11.2.4 By Application 11.2.5 By Sales Channel 11.2.6 By Region 12. India Olive Oil Market Outlook 12.1 Market Size 12.1.1 By Value 12.1.2 By Volume 12.2 Market Share 12.2.1 By Market Type 12.2.2 By Packaging Type (By Value & Volume) 12.2.3 By Packaging Size (By Value & Volume) 12.2.4 By Sales Channel 12.2.5 By Region 13. India Sesame Oil Market Outlook 13.1 Market Size 13.1.1 By Value 13.1.2 By Volume 13.2 Market Share 13.2.1 By Market Type 13.2.2 By Packaging Type (By Value & Volume) 13.2.3 By Packaging Size (By Value & Volume) 13.2.4 By Application 13.2.5 By Sales Channel 13.2.6 By Region 14. India Coconut Oil Market Outlook 14.1 Market Size 14.1.1 By Value 14.1.2 By Volume 14.2 Market Share 14.2.1 By Market Type 14.2.2 By Packaging Type (By Value & Volume) https://www.bonafideresearch.com/product/201020381

  6. India Edible Oil Market Outlook, 2025 14.2.3 By Packaging Size (By Value & Volume) 14.2.4 By Application 14.2.5 By Sales Channel 14.2.6 By Region 15. India Cottonseed Oil Market Outlook 15.1 Market Size 15.1.1 By Value 15.1.2 By Volume 15.2 Market Share 15.2.1 By Market Type 15.2.2 By Packaging Type (By Value & Volume) 15.2.3 By Packaging Size (By Value & Volume) 15.2.4 By Application 15.2.5 By Sales Channel 15.2.6 By Region 16. India Rice Bran Oil Market Outlook 16.1 Market Size 16.1.1 By Value 16.1.2 By Volume 16.2 Market Share 16.2.1 By Market Type 16.2.2 By Packaging Type (By Value & Volume) 16.2.3 By Packaging Size (By Value & Volume) 16.2.4 By Application 16.2.5 By Sales Channel 16.2.6 By Region 17. India Corn Oil Market Outlook 17.1 Market Size 17.1.1 By Value 17.1.2 By Volume 17.2 Market Share 17.2.1 By Market Type 17.2.2 By Packaging Type (By Value & Volume) 17.2.3 By Packaging Size (By Value & Volume) 17.2.4 By Application 17.2.5 By Sales Channel 17.2.6 By Region 18. India Palm Oil Market Outlook 18.1 Market Size 18.1.1 By Value 18.1.2 By Volume 18.2 Market Share 18.2.1 By Market Type 18.2.2 By Packaging Type (By Value & Volume) 18.2.3 By Packaging Size (By Value & Volume) 18.2.4 By Sales Channel 18.2.5 By Region 19. Product Price & Variant Analysis 19.1 Groundnut Oil 19.2 Mustard Oil 19.3 Sunflower Oil https://www.bonafideresearch.com/product/201020381

  7. India Edible Oil Market Outlook, 2025 19.4 Soybean Oil 19.5 Olive Oil 19.6 Sesame Oil 19.7 Coconut Oil 19.8 Cottonseed Oil 19.9 Rice Bran Oil 19.10 Corn Oil 19.11 Palm Oil 20. PESTEL Analysis 20.1 Political 20.2 Economical 20.3 Social 20.4 Technological 20.5 Environmental 20.6 Legal 21. Trade Dynamics 21.1 Import By Value 21.2 Import By Volume 21.3 Export By Value 21.4 Export By Volume 22. Policy & Regulatory Landscape 23. Market Dynamics 23.1 Market Drivers 23.2 Market Challenges 24. Market Trends & Development 24.1 Rotational Inclusion of different oils 24.2 Blended Oil 24.3 Shift from traditional oil to Non traditional oil 25. Competitive Landscape 25.1 Five Force Model 25.2 Company Profiles 25.2.1 Adani Wilmar Limited 25.2.2 Agro Tech Foods Limited 25.2.3 Bansal Oil Mill Limited 25.2.4 Bunge Foods Pvt Ltd (Dalda & Gagan) 25.2.5 Cargill India PVT LTD 25.2.6 Emami Agrotech Limited 25.2.7 Future Consumer Ltd 25.2.8 Gulab Oil And Foods Pvt. Ltd. 25.2.9 K. S. Oils Limited (Kalash) 25.2.10 Mahesh Edible Oil Industries (Saloni Mustard oil) 25.2.11 Marico (Saffola) 25.2.12 N.K Proteins ( Tirupati) 25.2.13 Patanjali Ayurved Limited 25.2.14 Puri Oil Limited 25.2.15 Reliance Retail Ltd 25.2.16 Ruchi Soya Limited 25.2.17 Sanwaria Consumer Limited (Sanwaria Agro Oils Limited) 25.2.18 Vimal Oil & Foods Ltd 26 Strategic Recommendations 27. Disclaimer https://www.bonafideresearch.com/product/201020381

  8. India Edible Oil Market Outlook, 2025 ? https://www.bonafideresearch.com/product/201020381

  9. India Edible Oil Market Outlook, 2025 List of figures & tables List of Figures Figure 1: India Population Age Structure (EST. 2019) Figure 2: India Urban VS Rural (in INR Crore) Figure 3: India Edible Oil Production Market By Value Figure 4: India Edible Oil Production Market By Value Figure 5: India Edible Oil Production Market By Volume Figure 6: India Edible Oil Production Market By Volume Figure 7: India Edible Oil Market Share By Volume By Region 2018-19 Figure 8: India Edible Oil Market Share Figure 9: India Packaged Edible Oil Market By Value Figure 10: India Packaged Edible Oil Market By Value Figure 11: India Packaged Edible Oil Market By Volume 2013-14 To 2018-19 Figure 12: India Packaged Edible Oil Market By Volume 2019-20F To 2024-25F Figure 13: India Packed Edible Oil Market Share By Packaging Type By Value 2024-25F Figure 14: India Packed Edible Oil Market Share By Packaging Type By Value 2018-19 Figure 15: India Packed Edible Oil Market Share By Packaging Type By Volume Figure 16: India Packed Edible Oil Market Share By Packaging Type By Volume 2018-19 Figure 17: India Packaged Edible Oil Market Share By Volume By Region 2018-19 Figure 18: India Packaged Edible Oil Market Share By Volume By Region 2018-19& 2024-25F Figure 19: India Groundnut & Oil Production 2014 To 2025F (Million Tonnes) Figure 20: India Groundnut Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 21: India Groundnut Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 22: India Groundnut Oil Market Share By Application By Volume 2019 Figure 23: India Groundnut Oil Market Share By Region By Volume (2024-25F) Figure 24: India Groundnut Oil Market Share By Region By Volume (2018-19) Figure 25: India Mustard Oil Seed & Oil Production 2014 To 2025F (Million Tonnes) Figure 26: India Mustard Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 27: India Mustard Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 28: India Mustard Oil Market Share By Application By Volume 2019 Figure 29: India Mustard Oil Market Share By Region By Volume (2018-19) Figure 30: India Mustard Oil Market Share By Region By Volume (2024-25F) Figure 31: India Sunflower Oil Seed & Oil Production 2014 To 2025F Figure 32: India Sunflower Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 33: India Sunflower Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 34: India Sunflower Oil Market Share By Application By Volume 2019 Figure 35: India Sunflower Oil Market Share By Region By Volume (2018-19) Figure 36: India Sunflower Oil Market Share By Region By Volume (2018-19) Figure 37: India Soybean Oil Seed & Oil Production 2014 To 2025F Figure 38: India Soybean Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 39: India Soybean Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 40: India Soybean Oil Market Share By Application By Volume 2019 Figure 41: India Soybean Oil Market Share By Region By Volume (2018-19) Figure 42: India Soybean Oil Market Share By Region By Volume (2024-25F) Figure 43: India Olive Oil Market Value & Avg. Selling Price 2014 To 2025F Figure 44: India Olive Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 45: India Olive Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 46: India Olive Oil Market Share By Region By Volume (2018-19) Figure 47: India Olive Oil Market Share By Region By Volume (2024-25F) https://www.bonafideresearch.com/product/201020381

  10. India Edible Oil Market Outlook, 2025 Figure 48: India Sesame Oil Seed & Oil Production 2014 To 2025F Figure 49: India Sesame Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 50: India Sesame Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 51: India Sunflower Oil Market Share By Application By Volume 2019 Figure 52: India Sesame Oil Market Share By Region By Volume (2018-19) Figure 53: India Sesame Oil Market Share By Region By Volume (2024-25F) Figure 54: Coconut Oil Production- Global Production & India Production Figure 55: India Coconut Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 56: India Coconut Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 57: India Coconut Oil Market Share By Application By Volume 2019 Figure 58: India Coconut Oil Market Share By Region By Volume (2018-19) Figure 59: India Coconut Oil Market Share By Region By Volume (2024-25F) Figure 60: Cottonseed Oil Production & Avg. Selling Price 2014 To 2025F Figure 61: India Cottonseed Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 62: India Cottonseed Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 63: India Cottonseed Oil Market Share By Application By Volume 2019 Figure 64: India Cottonseed Oil Market Share By Region By Volume (2018-19) Figure 65: India Cottonseed Oil Market Share By Region By Volume (2024-25F) Figure 66: Rice Bran Oil Production & Avg. Selling Price 2014 To 2025F Figure 67: India Rice Bran Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 68: India Rice Bran Oil Market By Volume 2014 To 2025F (Million Tonnes) Figure 69: India Rice Bran Oil Market Share By Application By Volume 2019 Figure 70: India Rice Bran Oil Market Share By Region By Volume (2024F-25F) Figure 71: India Rice Bran Oil Market Share By Region By Volume (2018-19) Figure 72: Corn Oil Avg. Selling Price & Organized Market Volume Figure 73: India Corn Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 74: India Corn Market By Volume 2014 To 2025F (Million Tonnes) Figure 75: India Corn Oil Market Share By Application By Volume 2019 Figure 76: India Corn Oil Market Share By Region By Volume (2018-19) Figure 77: India Corn Oil Market Share By Region By Volume (2024-25F) Figure 78: Global Palm Oil Production & India Palm Oil Production Figure 79: India Palm Oil Market By Value 2013-14 To 2024-25F (INR Crore) Figure 80: India Palm Market By Volume 2014 To 2025F (Million Tonnes) Figure 81: India Palm Oil Market Share By Region By Volume (2018-19) Figure 82: India Palm Oil Market Share By Region By Volume (2024-25F) ? https://www.bonafideresearch.com/product/201020381

  11. India Edible Oil Market Outlook, 2025 Press Releases Not the celebrities, but it is the quality that matters. - Bonafide Research Until 1990's the dominant edible oil produced and consumed in India were mustard, sesame, and groundnut. The technological, economic and policy changes thereafter induced dynamics in consumer demand for food, including edible oils. The possible reason for these shifts are increased urbanization, changing lifestyles, increased awareness, availability of oils in packet form in varied quantities even in remote rural areas, change in relative prices of oils, and increased income levels of households. As per the outcome of the recent report published by Bonafide Research under the title, 'India Edible Oil Market Outlook, 2025' revealed that dominant edible oil consumed in India is palm oil 50 of the total consumption followed by the soybean and sunflower oil. Rice Bran Oil market in India is still at its nascent stage. The groundnut oil and the mustard/rapeseed oil, which was traditionally consumed by households, have been replaced by soybean oil, implying the need for appropriate changes in the production. Even though the constant change in the preference, the consumption of oil differs among the regions, with the glimpse of the traditions and climatic influences. India has the largest area and production of few highly consumed oilseed crops, namely groundnut, rapeseed/mustard, sesame, and coconut. Yet, India is the world’s large importer of the edible oil. India’s edible oil market was recorded at INR 1,89,426 Crore in the year 2014, with the unorganized oil market showing a decline in the market share with a CAGR of over 2.50%. The growth of the packaged oil type was not even and only the certain variants showed the growth in the market. Consumers still prefer to purchase the traditional oils from the unorganized sector, even though there is a negligible price difference among them. With the increase in the health conscious Indian population, the sales of branded edible oil have also increased. Edible oil packaging has been evolved over the years to encompass a wide range of packaging products such as jerry cans, pouches, jars, tin cans, bottles, among others. With the continuous innovations and the increasing awareness about the adulteration in the edible oil industry, the market of the packaged edible oil is expected to grow more than 200000 Crore, by the end of the year 2025. In terms of production, the mustard & soybean oilseed are expected to lead the market during the end of the forecasted period, with both accounting to more than 3 Million Tonnes of production. Whereas on the other hand, the major traditionally used cotton oilseed and sesame oilseed are expected to a very low growth in the future. When interviewed directly, the consumer disagreed to the fact that celebrity endorsements having any effect on their purchase decision. However, supporting the advertisement with a scientifically prove fact have influence in the consumer mind. Adulteration of edible oil has emerged as a major issue worldwide, especially in India, due to their increasing market demand and the potential profit. It has, therefore, become essential to monitor the purity and quality of edible oils to reduce health risks. With the consumers being aware of the possible adulteration, prefer to pay higher price for quality product rather than compromising on their health in order to save a negligible amount. https://www.bonafideresearch.com/product/201020381

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