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ChamberMail At a Glance

A quick overview

ChamberMemberService
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ChamberMail At a Glance

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  1. Chamber Member ServicesDevelopers of ChamberMailTM Our Mission Chamber Member Services' mission is to advance the business of Chambers of Commerce and its members by providing marketing programs and ideas. Through the ChamberMail program, CMS accomplishes these goals.

  2. Mr. John Smith Mrs. Jane Smith 1234 Any Street Any Town, USA 12345 Special Discount Offers Inside! Revenue Generating Products COMING SOON! NuBiz Edition Premium Edition Limited Edition

  3. ChamberMail Program Provides A mutually beneficial program benefitting both Chamber and Member A member retention tool A member attraction tool

  4. Bob Hastings & Cape Ann ChamberMail

  5. ChamberMail Produces • Non-dues revenue for the Chamber • New Customers for Members • Member retention • New Member attraction • Community outreach to new residents • Ongoing stream of income for the Chamber and its Members

  6. From the Chamber Community “It has been truly a win/win for both the chamber and our members. Let me know if I can be of any assistance helping you promote your programs to other chambers of commerce or businesses” Carolyn Davi Executive Director Palm City Chamber of Commerce

  7. So what exactly is ChamberMail? • Direct-Mail publication • Targeting new residents • Sent quickly after move • Multiple ad sizes/prices starting at $199 • Meets all member marketing budgets • Meets all Chamber sizes

  8. From the field “This new tool is another great marketing opportunity for our members to reach new homeowners and create new customers in the Indian River County community.” Penny Chandler Executive Director Indian River County Chamber of Commerce

  9. Inside ChamberMail • Premium Display Ad • Standard Display Ad • Premium Line Ad • Standard Line Ad • Local Image Meridian Gymnastics & Youth Fitness Keeping the Future In Shape! (978) 630-1100 143 Main Street, Gardner, MA www.meridiangymnastics.com Meridian Gymnastics & Youth Fitness Keeping the Future In Shape! (978) 630-1100 143 Main Street, Gardner, MA www.meridiangymnastics.com

  10. Exterior of ChamberMail • Wide Variety of color schemes • Welcome letter • Local images • Chamber logo • Personalized with full name and address of all new residents

  11. ChamberMail Benefits To the Chamber: • No out-of-pocket expense to Chamber • Professional Graphic Design • Digital, full color printed publication • First Class Postage • National data acquisition • Mail house expenses

  12. ChamberMail Benefits To Members: • Professionally Designed Mailer • Full cost of printing • All postage for 2000 mailers or 1 year • 2000 household national data acquisition • Mail house • Graphic Design Assistance on Ad • Marketing Advice on follow-up process

  13. ChamberMail Testimonial “By offering ChamberMail to our Members, we’re giving our businesses the opportunity to get new homeowners into their place of business using a new marketing vehicle -- a great vehicle -- an innovative vehicle – immediately after they move to the area.” Michael Ellis President & CEO Greater Gardner Chamber Gardner, Massachusetts

  14. Why the Time is Right… With a stagnant economy, Chambers struggle to attract new members while retaining current ones. ChamberMail provides a turn-key, no-cost solution to Chambers to help them generate non-dues revenue, and in turn offers members the opportunity to reach new area residents, a demographic of consumers that continues to make purchases of products and services regardless of the economic environment. After all, finding new business is the primary reason they joined the Chamber in the first place.

  15. Stop and Think: ChamberMail provides a program that 1.) Retains existing members, 2.) Attracts new members, and 3.) Provides on-going, non-dues revenue… …Now is the time to launch ChamberMail!

  16. Marketing Support Package 4 Pre-Launch E-Mails Preparing Members for ChamberMail Customized Weekly Emails Prompting Members to Take Action on ChamberMail Promotional Materials · Phone Scripts · ChamberMail Fliers & Table Tents · Public Service Announcements · Press Releases · Broadcast Fax Fliers 6 Postage Paid Fed-Ex envelopes All you have to do is send it weekly! Training Webinar for Chamber Staff Training Your Staff to Sell Ads. 6-Week Marketing Calendar Keeping You On the Money Track! 50 Member Agreements Making the sale go smoothly Marketing Awareness Program Marketing Information to Help Members Grow Their Business. Support Hotline Toll Free Support Hotline For You, Staff & Members. • Marketing Support Package • 4 Pre-Launch E-Mails • Preparing Members for ChamberMail • Customized Weekly Emails • Prompting Members to Take Action on ChamberMail • Training Webinar for Chamber Staff • Training Your Staff to Sell Ads. • 6-Week Marketing Calendar • Keeping You On the Money Track! • 50 Member Agreements • Making the sale go smoothly • Promotional Materials • Phone Scripts • ChamberMail Fliers & Table Tents • Public Service Announcements • Press Releases • Broadcast Fax Fliers • 6 Postage Paid Fed-Ex envelopes • All you have to do is send it weekly! • Marketing Awareness Program • Marketing Information to Help Members Grow Their Business. • Support Hotline • Toll Free Support Hotline For You, Staff & Members. • Marketing Support Package • 4 Pre-Launch E-Mails • Preparing Members for ChamberMail • Customized Weekly Emails • Prompting Members to Take Action on ChamberMail • Training Webinar for Chamber Staff • Training Your Staff to Sell Ads. • 6-Week Marketing Calendar • Keeping You On the Money Track! • 50 Member Agreements • Making the sale go smoothly • Promotional Materials • Phone Scripts • ChamberMail Fliers & Table Tents • Public Service Announcements • Press Releases • Broadcast Fax Fliers • 6 Postage Paid Fed-Ex envelopes • All you have to do is send it weekly! • Marketing Awareness Program • Marketing Information to Help Members Grow Their Business. • Support Hotline • Toll Free Support Hotline For You, Staff & Members. • Marketing Support Package • 4 Pre-Launch E-Mails • Preparing Members for ChamberMail • Customized Weekly Emails • Prompting Members to Take Action on ChamberMail • Training Webinar for Chamber Staff • Training Your Staff to Sell Ads. • 6-Week Marketing Calendar • Keeping You On the Money Track! • 50 Member Agreements • Making the sale go smoothly • Promotional Materials • Phone Scripts • ChamberMail Fliers & Table Tents • Public Service Announcements • Press Releases • Broadcast Fax Fliers • 6 Postage Paid Fed-Ex envelopes • All you have to do is send it weekly! • Marketing Awareness Program • Marketing Information to Help Members Grow Their Business. • Support Hotline • Toll Free Support Hotline For You, Staff & Members.

  17. ChamberMail Advantages • Reaches community at neighborhood level • Places Members in front of #1 buying market before non-chamber member competitors • Collects non-dues revenue for your Chamber • Provides tangible, value-added benefit to chamber membership by finding new customers for members

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