Want to Take Your Dealership Online? Get Professional Help from a Digital Marketing Agency

1. April 7, 2017 Want to Take Your Dealership Online? Get Professional Help from a Digital Marketing Agency Image 1: Here's How a Digital Marketing Agency Will Help Your Auto Dealership In order to stay competitive today, your dealership needs to be willing to go digital. Establishing a visible online presence is key in making sure that car buyers choose to purchase their next car from you instead of others. After all, a good number of car buyers do extensive research online before they even seal the deal. For your dealership to gain its competitive edge online, you need the assistance of a reliable digital marketing agency. Here is a rundown of the services that the agency can do for you. P a g e 1 | 3

2. Get a Website Up and Running for Your Dealership You may not realize it, but car shopping is actually mostly done online. In fact, one research has found that as much as 78 percent of car buyers visit up to six websites when they are researching the car they are looking to purchase. You can capitalize on this fact to capture some of the traffic if your dealership has a website. Remember that the more car buyers browse your website, the greater the chances that they will choose to head over to your dealership when they are ready to purchase a car. By having a website, you have managed to accomplish at least two things. First, you have just made your dealership more visible to car buyers. Second, your website allows you to start a relationship with potential car buyer that could eventually convert into an actual car sale. Conduct Search Engine Optimization to Make Sure You Get Noticed When you are partnered up with digital marketing professionals, they can work with you to make sure that your dealership's name pops up in search results from searches related to vehicle models or those looking for auto dealers in a certain location. This is known as search engine optimization or SEO, a strategy which will help connect you with people who are raring to buy a car more easily. As your website is continuously being optimized for search engines, you will notice your dealership climb further up the ranks when it comes to the search results page. Ideally, you would want to be on the first page of the search results as most buyers never go past it. Help You Become Successful on Social Media People spend a lot of time today on social media sites like Facebook. Digital marketing pros can help you launch a marketing campaign for these sites through sponsored posts and Facebook page management. Better yet, they can help you engage with potential customers and send them to your official website where they can browse your complete vehicle inventory. Developing a digital presence for your dealership can increase visits to your showroom and even boost sales. Work with a digital marketing agency specializing in the automotive industry to get started. See your sales rev up the moment you bring your dealership online. P a g e 2 | 3

3. About DealerRank: We are a digital marketing agency that specializes in helping automotive dealers promote their business online. We are the ones you want to call if you want to boost your car sales without having to print and pass around flyers. Our wide range of services can cater to all of your online marketing needs. Sources: 15 Mind-Blowing Stats about Automotive Brands, CMO.com 5 Tips for Finding the Best Digital Marketing Agency for Your Business, Entrepreneur.com P a g e 3 | 3