What Are the Advantages of Developing an Android Mobile App?

1. What Are the Advantages of Developing an Android Mobile App? Long Island digital marketing firms can develop customized mobile apps for businesses to attract new customers and retain existing ones. The present digital world has transformed business advertising from sending out leaflets, advertising on media, and hanging billboards to digital marketing like social media campaigning, email marketing, search engine marketing and so on. Businesses are also investing in mobile app development to reach out to maximum target customers. Long Island digital marketing companies develop customized mobile apps for businesses to attract new customers and retain existing ones. Today there are about 2.3 billion smartphone users and most of the companies prefer Android OS for its increased flexibility, huge audience worldwide, and high scalability. Advantages of Having Android Apps for Your Business

2. Attract a huge audience: There are numerous Android phone users all around the world and Android app development is crucial for businesses to attract their target audience and enhance their brand reputation. In the present digital era, no business can miss out on Android apps if they want to improve business process and customer service. Reduced time to market: Android apps can be built quickly with basic features and for most companies, a simple app with the most necessary and basic features would be sufficient. Time and cost savings are major advantages. Reduced Time to Market is a great advantage of Android apps that businesses can optimize on and gain a competitive advantage. Creativity: Creativity and innovation are important for the success of any business app and Android mobile apps can be built with creative features and developers can successfully integrate innovative features in line with a business model with futuristic technologies and different devices. Compatibility: A customized Android app for your business should ensure that technological advancement is integrated into the app to meet diverse business requirements. If you want to implement BYOD and mobility concepts at the workplace, then it is best to go through a seamlessly-running Android app which is compatible with Android-powered tablets and wearable devices. Customization: Today, businesses have diverse needs and it is important to meet these requirements to satisfy customer demands and intensify competition. Customization of apps is important and new features and necessary functionalities can be added to the app easily. Easy customization of apps helps businesses keep their apps up to date and user friendly. Better security: Android has several built-in security features that help to protect against any malware or virus. So Android ensures safety and reliability of apps and helps organizations to define the right approach throughout the application lifecycle. Target various platforms: The use of Java as a programming language makes it easy to port the app to multiple operating systems like Symbian and Ubuntu. This helps businesses to target multiple platforms and in fact it is one of the major reasons for businesses to choose Android app development. Businesses can also take advantage of the time and resources based on the interests of the target group. Kotlin is an official language, a Java alternative, for Android development. Kotlin multiplatform can be used to power applications that run on Android, iOS,

3. and Java Desktop. Kotlin is being used by leading companies like Pinterest, Uber and Evernote for their Android solutions. Higher ROI:One of the major advantages of Android OS is the easy availability of Android Software Development Kit (Andriod SDK). The material design from these SDKs is used to develop interactive applications. The software development team has to pay a required onetime fee and after that they can leverage any computer device to build and test the app on their smartphones, ensuring low investment and increased user engagement. Mobile apps for businesses can provide many benefits to almost any company and it is a sure way of securing a strong presence in your industry and among a targeted audience. There are over 75% Android device users today and developing an app on this platform is a value proposition for organizations globally. So businesses should consider creating Android apps with innovative features. Long Island digital marketing companies could help businesses develop versatile Android apps and reach out to a larger target audience. (631) 494-3324