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How To Use Youtube To Market Your Business

Youtube is the number 2 search engine in the world. That's something that a lot of people say. However, how do we actually go about using this to grow our blogs, businesses and brands? <br><br>This is a talk I did at Digital Colab in San Diego, where I showed in detail how I built my Biology blog and business using youtube. I provide the exact strategies I used so that you can use similar strategies to take your business to the next level.

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How To Use Youtube To Market Your Business

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  1. How To Use Youtube To Market Your Business www.becomeablogger.com @LeslieSamuel

  2. How blood flows through the heart

  3. How blood flows through the heart

  4. Do You Have A Message To Share?

  5. We Are ALL Visual Learners

  6. The Benefits #2 Search Engine

  7. Your Ideal Target Person

  8. What Problem? How will you help? Be CLEAR and then 
 make videos

  9. Your Unique Value Proposition

  10. Sweet Spot: 3 - 5 minutes

  11. How Much To Cover

  12. Should You Type A Script?

  13. General Outline Tell them what you’re going to tell them Tell it to them Tell them what you told them

  14. Your Email List

  15. Screencasts vs. On-Camera

  16. Software/Equipment for Screencasts Presentation Software Keynote (Mac) Powerpoint (Mac/PC) OpenOffice (Mac/PC)

  17. Software/Equipment for Screencasts Looking Good Nice pictures canstockphoto.com commons.wikimedia.org moreguefile.com Take pictures Not a lot of text

  18. Software/Equipment for Screencasts Wacom Pen & Tablet Writing on screen Screen Recoding Software Screenflow (Mac) Camtasia (Mac/PC) Camstudio (PC only - FREE)

  19. Equipment for On-Camera Decent Camera Smartphone DSLR Camcorder Webcam IMPORTANT: Mic input

  20. Equipment for On-Camera

  21. Miscellaneous Equipment Audio Lapel/Lavalier mic - on camera Audio-Technica ATR-3350 ($19.49) Sennheiser EW 112P G3-A ($629.95) USB mic - screencasts

  22. Software for Editing Screenflow (Mac) iMovie (Mac) Camtasia (PC/Mac) Sony Vegas (PC)

  23. 74% of people suffer from speech anxiety - NIMH 2013

  24. The Normal Factor

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