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2010-2011 Inaugural Season

2010-2011 Inaugural Season. Corporate Partnership Opportunities. Who We Are. - The Southern Tier’s newest ‘A’ level professional hockey franchise representing the region. - One of six members of the Federal Hockey League.

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2010-2011 Inaugural Season

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  1. 2010-2011 Inaugural Season Corporate Partnership Opportunities

  2. Who We Are • - The Southern Tier’s newest ‘A’ level professional hockey franchise representing the region. • - One of six members of the Federal Hockey League. • The FHL features the top up and coming talent from around the world.

  3. Where will Baron’s fans come from? • Binghamton • Endicott • Johnson City • Vestal • Chenango Bridge

  4. Chenango Ice Arena - 30 Home Game opportunities, plus play offs - 1200 general admission - 200 max. capacity in restaurant - 50 cap. In VIP area

  5. Why Partner with the Barons? With a Barons’ Corporate Partnership, your organization will become part of the customer’s lifestyle with a less intrusive style of branding – an advertising presence that always ends in a positive image of the company. “In general terms, for every dollar we spend on sports marketing, we get $10 in revenue and $3 in earnings. This is not wasted money.” Kenneth Lewis, CEO – Bank of America

  6. Why Partner with the Barons? • - Side with an economic addition to the region • - $750k-$900k projected influx to Southern Tier • - Jobs created • - Visiting teams and fans brought to region • - Entertainment $$ spent in community

  7. Barons partnerships are designed to help your company: - Increase Sales - Drive consumer traffic to your location - Strengthen consumer & employee loyalty - Affiliate your brand with highest level of hockey in the Southern Tier region - Provide a positive community Image - Enhance your brand value - Generate significant media exposure - Implement a fully integrated marketing platform

  8. Premium Ice Level Signage • Dasher board Signage - On Ice Logo • - Receive tremendous exposure during all 30 Barons home games • - Utilize Premium signage to enhance current branding/advertising • - Integrate your logo and brand as close to the action as possible

  9. Barons Dasher / Ice Level Opportunities 28 29 Visitors Heat Bench 2 3 4 5 6 7 8 9 10 11 12 13 14 15 AHL AHL 22 12 17 23 24 21 27 26 In Ice Logo 18 25 25 19 20 23 20 Dasher Advertising 19 21 27 26 18 23 24 22 17 AHL 15 14 13 12 11 10 9 8 7 6 5 4 3 2 AHL Camera

  10. Ice Hockey Signage - Prominent signage that offers you intimate brand association with the Barons. - Player Game Jerseys, Helmets, and Team Warm-Up Jerseys. - Zamboni Signage (two available). - Penalty Box Signage. - Player Bench Signage.

  11. Team Promotions • - Our Promotions allow you to integrate and authenticate your brand message into fans’ entertainment experience. • - Presenting Partnership of the season (incorporated into ALL advertising/promotions). • - In-game Promotions (on-ice or in-stands, product sampling). • - Promotional giveaways (coupons, etc.). • Intermission Sponsorships (Mites on Ice, ”Chuck-A-Puck”, promotions, shoot out).

  12. Community and In Game Promotions - Presenting Partnerships (specific section, power play, penalty kill, first goal). - Community Partnerships (Teddy Bear Toss, Read to Achieve, etc.). - Birthday Package Sponsorships. - All player contracts include community involvement.

  13. Web / Print Advertising Opportunities • - Website advertising • - Electronic database marketing • - Game Day Program • - Marketing Collateral • pocket schedules • ticket backs • posters

  14. Barons Corporate Partnerships We look forward to working with you to create a custom designed, business-generating corporate partnership proposal with the Barons. For additional information contact: Norm Snyder, Managing General Partner (315) 254-9928 Nsnyder@bcbarons.com

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