The importance of customer feedback in customer service and support

1. The importance of customer feedback in customer service and support SalesBabu CRM For Enterprise Business & Startups M: +91 9611 171 345 Email: sales@salesbabu.com

2. What is customer feedback? Customer feedback is the personal experience shared by the customers/ clients about their satisfaction or dissatisfaction with the product or service they have received. The feedback can be positive or negative depending upon the customer’s experience. Some of the opinions can be a resource to improve your business strategies in order to improve customer experience. M: +91 9611 171 345 Email: sales@salesbabu.com

3. How to get quality customer feedback? • Provide live chat support You can set up a live chat support and boost the website credibility as well as sales whenever your customers or clients need. • Send a follow-up email The best way to follow-up your customers with email campaigns are - • Let your customers know that the job is done. • Request for feedback (accept the feedback positively). • Respond as soon as possible. • Apologize if any negative experience and make sure you give an explanation on what might have gone wrong when necessary. • Promote your business. • Allow them to respond for further concerns. M: +91 9611 171 345 Email: sales@salesbabu.com

4. 3. Social media channels Social media is the short term attention span media, where grabbing the attention of the audience is a challenging task. At present the primary focus is not just on sales, marketing, service and support, but with the emergence of social media businesses are able to create good relationship with the customers. Social media sites are one of the best tools which are helping to “listen to your customers”. Social media is a platform through which you can stay in touch with your customers even after sales. You can send newsletter via social media sites like facebook, linkedin, twitter and instagram etc. The Social CRM is the integration of social networks with Customer Relationship Management(CRM) to help focus on the customers. Social CRM links your customer data and information stored in the online CRM software with the customer’s public profile on the social network that the customers maintain. M: +91 9611 171 345 Email: sales@salesbabu.com

5. Why is customer feedback in customer service and support important? • Customer feedback helps to improve products and services • Customer feedback shows how much your customer values your product or service • Customer feedback helps you to improve customer retention strategies • Customer feedback improves up-sell and cross-sell • Customer feedback helps you in further decision making • Customer feedback can be a reliable source of information for other customers M: +91 9611 171 345 Email: sales@salesbabu.com

6. Conclusion Your customers are the ones who are making use of your products and services so they know it better - on how you can improve your product or service for the better. Always understand the fact that, you are not the only product or service available in the market. If you do not focus on your customer’s suggestions there are more chances that the customer tends to find another company that may do it even better than you. Always be thankful for your customer’s feedback and try to fulfill their needs and expectations as soon as possible. Once you are successful in gaining loyal customers they will market your products or services even better than you through the ‘word-of-mouth’. M: +91 9611 171 345 Email: sales@salesbabu.com

7. Many Businesses trust Salesbabu, including M: +91 9611 171 345 Email: sales@salesbabu.com

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