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Saraf Furniture is an online furniture store for Indian homes and offices. Company sells exclusive solid sheesham wood furniture online at right prices. Pay a visit at www.insaraf.com to buy solid wood beds, solid wood dining, wooden sofa sets and many more.
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An Exclusive Solid Sheesham Wood Furniture Online Store insaraf.com
“Mass affordability & Exclusivity to SOLID SHEESHAM WOOD FURNITURE ALL INDIA, with LIFETIME Warranty”
WHAT WOOD / MATERIAL IS IT MADE OF? • IS THE PRICE RIGHT ? • EXCLUSIVE SOLID SHEESHAM WOOD FURNITURE, AND NOTHING ELSE • DIRECTLY FROM FACTORY TO CONSUMER, MOST AFFORDABLE PRICING
Factory Shop YOU Marketeer Dealer Example –DURIAN, ZUARI, SPACEWOOD Marketeer Factory YOU Example –PEPPERFRY, FLIPKART, FABFURNISH
Marketeer YOU Factory Example –URBANLADDER , WOODENSTREET Factory YOU
Exclusively made in Solid Sheesham Wood. • Lifetime Warranty • Price Transparency to consumers thus more trust.
TARGET Every Household with means to Digital money / banking
SIZE Currently 50% of Indian Online Furniture market is in 6 cities ( where INSARAF & almost all competition delivers ) Currently 80% of Indian Online Furniture market is in 46 cities ( where INSARAF and a very small faction of competition delivers ) The Rest 20% is where ONLY INSARAF delivers That’s 20% of a 1.3 BILLION USD INDIAN ONLINE FURNITURE MARKET
Price Transparency competition Exclusivity ofSolid Sheesham Wood Furniture Lifetime Warranty
Customer Acquisition Strategy • EDUCATING THE MASSES ABOUT SHEESHAM WOOD • ENHANCE REACH WITH INFLUENCIAL CONTENT ON CONVENTIONAL AND NON-CONVENTIONAL MEDIUMS.
Bangalore Kalyan Nagar • Hyderabad Gachibowli • Surat Vesu • Delhi MG Road • Rajasthan Sardarshahr Existing Stores
Mumbai • Pune • Dehradun • Chennai Upcoming Stores
Social Impact Indigenous Product