Good Growth Opportunities in Global Marketing Mix Optimisation Market Till 2026

1. FMI Releases New Report on the Marketing Mix Optimisation Market 2016-2026 November 2016 Report Id : REP-GB-1626 Status : Ongoing Category : Electronics, Semiconductors, and ICT ©2015 Future Market Insights, All Rights Reserved

2. About Future Market Insights Future Market Insights (FMI) is a premier provider of syndicated research reports, custom research reports, and consulting services. We deliver a complete packaged solution, which combines current market intelligence, statistical anecdotes, technology inputs, valuable growth insights,aerial view of the competitive framework, and future market trends. We provide research services at a global as well as regional level; key regions include GCC, ASEAN, and BRIC. Our offerings cover a broad spectrum of industries including Chemicals, Materials, Energy, Technology,Healthcare, and Retail. We have a global presence with delivery centers across India specializing in providing global research reports and country research reports. FMI is headquartered out of London, U.K., with a state-of-the-art delivery center located in Pune, India. We combine our knowledge and learning from every corner of the world to distill it to one thing – the perfect solutionfor our client. Research Capabilities Sector Coverage             Customized Research Syndicated Research Investment Research Social Media Research Automotive and Transportation Electronics, Semiconductor, and ICT Retail and Consumer Products Industrial Automation and Equipment Chemicals & Materials Food and Beverages Services and Utilities Energy, Mining, Oil, and Gas Customized Research Subscription Information Syndicated Research For detailed subscription information please contact Hari. T (Sr. Manager - Global Business Development) Investment Research T: +44 (0) 20 7692 8790 | D: +44 20 3287 4268 Email: hari.t@futuremarketinsights.com Social Media Research ©2015 Future Market Insights, All Rights Reserved 2

3. Research Methodology (1/2) Systematic Research Approach 1 In-depth secondary research is used to ascertain overall market size, top industry players, top products, industry associations, etc. Research & Intelligence Data Collection Data Filter & Analysis Actionable Insights Business Solution Market profiling 2 PMR formulates a detailed discussion guide to conduct expert and industry interviews     Identifying key opinion leaders Questionnaire design In-depth interviews Coverage across value chain Formulating discussion guide 3 A PMR develops a list of industry players (manufacturers), distributors, retailers and industry experts Primary Research       Key industry experts Channel study Developments Market dynamics Products Conclusions Developing list of respondents B 4 PMR conducts interviews with industry experts, industry players, distributors and retailers SOLUTION Desk Research Data collection      Market participants Key strengths Product portfolio Mapping as per value chain Key focus segments C Company Analysis Data is validated by triangulation method, wherein secondary, primary and PMR analysis contribute to the final data 5 Data validation 6 Data is scrutinized using MS-Excel to obtain qualitative and quantitative insights about the industry Data analysis Primary Research# Secondary Research # Paid Publications#           Linkedin Zoominfo Salesforce Avention Company websites Company annual reports White papers Financial reports Factiva GBI Genios Meltwater 7 PMR delivers industry insights and information in the required format (PDF) Insights   # includes sources of databases ©2015 Future Market Insights, All Rights Reserved 3

4. Marketing Mix Optimisation Market Marketing mix optimisation or marketing mix modeling is a method that is used for the statistical analysis of the various advertising and marketing efforts done on a products performance in the market. The key elements of marketing mix modeling are product, promotion, distribution and the pricing, each of these elements are analyzed closely before finalizing the suitable model for marketing a particular product. The marketing mix modeling allows quantifying the sales and revenue generated by the marketing done on a particular product. It also allows planning the strategies for marketing of particular product or marketing service in an optimized manner. The shift of global markets to the emerging regions such as, China, India, Brazil and Russia and the established markets being on the threshold of saturation, manufacturers are looking forward to establish markets in the emerging regions with low investments and high return on investment. With various big organizations adapting the marketing mix modeling for optimized marketing of their products, the global market for marketing mix modeling will register a healthy growth rate by the end of forecast period. Request Free Report Sample@ http://www.futuremarketinsights.com/reports/sample/rep-gb-1626 The global marketing mix modeling market is primarily driven by the demand for efficient marketing strategies by organizations including the fortune 500 companies, which will help minimizing the lump sum investments in marketing of a particular product and give high return of investment to the companies in terms of marketing costs by increasing the sales for that particular product. The implementation of marketing mix modeling helps in achieving the targeted goals of the company and benefits the organization as a whole. Somehow, there are some challenges related to the marketing mix ©2015 Future Market Insights, All Rights Reserved 4

5. Marketing Mix Optimisation Market modeling which might restrain the growth of the market. Some of the challenges includes, unstandardized measurement of the market, lack of transparency in the modeling methods among others, which makes difficult to narrow down actual predictions. The global marketing mix modeling market is segmented based on approach for marketing mix modeling and region. Based on the approach used for marketing mix modeling, the marketing mix modeling market can be segmented into OLS (Ordinary Least Square) regression approach and Constraint approach. Request For TOC@ http://www.futuremarketinsights.com/toc/rep-gb-1626 Based on the geographic regions, global automotive seating systems marketing market is segmented into seven key market segments namely North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, Japan, and Middle East & Africa. The marketing mix modeling being a new concept it is being adapted globally in the established as well as the emerging markets. The global trend of big manufacturers and markets shifting the business to Latin America, Asia-Pacific and Eastern Europe markets to tap the growth opportunities in these markets are fostering the growth of marketing mix modeling market in the aforementioned regions as well as in the established markets of North American and Western Europe. Some of the major players identified in the global marketing mix modeling market includes, Wipro Limited, Polaris Research, Decision Analyst, Inc., The Nielsen Company, Analytic Partners, Inc., Ninah ©2015 Future Market Insights, All Rights Reserved 5

6. Marketing Mix Optimisation Market and ThinkVine.com among others. Browse Full Report@ http://www.futuremarketinsights.com/reports/marketing-mix-optimisation-market Click here to Order a free sample ©2015 Future Market Insights, All Rights Reserved 6

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