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Video Killed the Reference Desk

Video Killed the Reference Desk. Nyssa Walsh Oregon College of Oriental Medicine. Libraries in viral videos. Libraries in viral videos. Libraries in viral videos. Viral marketing. According to the New York Times in 2007:.

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Video Killed the Reference Desk

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  1. Video Killed the Reference Desk Nyssa Walsh Oregon College of Oriental Medicine

  2. Libraries in viral videos

  3. Libraries in viral videos

  4. Libraries in viral videos

  5. Viral marketing

  6. According to the New York Times in 2007: “Mentos sales in the United States climbed nearly 20 percent last year, their highest such increase ever. ‘It is safe to say the whole…Mentos geyser craze was a big part of the increase,’ said Pete Healy, the company’s vice president for marketing.”

  7. What happens when your patrons search for you?

  8. YouTube and Vimeo as social networking: link videos to your library’s Twitter account, Facebook status, RSS feed, LinkedIn…

  9. Title: Database Search Tutorial Author: Portland Public Library 020-(viral video) 040-DNLM/DLC|cDLC|dYDX|dBTCTA|dYDXCP|dNLM|dBWX|dOOJ 245-Database search tutorial. 260-Portland, OR :|Portland Public Library :| cc2009 300-1 minutes, 30 seconds 605-Libraries -- Search Techniques -- Database searching -- Research guide -- Library training Use your videos to provide a resource to your patrons

  10. Title: Librarians Sing the Blues Author: Portland Public Library Include your videos in your OPAC as part of your collection 020-(viral video) 040-DNLM/DLC|cDLC|dYDX|dBTCTA|dYDXCP|dNLM|dBWX|dOOJ 245-Librarians sing the blues. 260-Portland, OR :|Portland Public Library :| cc2010 300-3 minutes, 30 seconds 605-Libraries -- Entertainment – Library Entertainment -- Blues -- Education -- Outreach

  11. Videos for reference

  12. Addressing the needs of all users

  13. Videos as outreach A chance to show users what your library provides

  14. Be creative! Use the talents of your library Recruit your patrons

  15. Will video kill the reference desk? …no.

  16. References Marian librarian: http://www.youtube.com/watch?v=mYCd20y7Hu0Librarians do Gaga: http://www.youtube.com/watch?v=a_uzUh1VT98Study like a scholar: http://www.youtube.com/watch?v=2ArIj236UHsDiet coke and mentos: http://www.youtube.com/watch?v=hKoB0MHVBvMNew York Times Mentos article: http://www.nytimes.com/2007/02/20/business/smallbusiness/20eep.html YouTube logo: http://thenextweb.com/socialmedia/2010/07/04/youtube-hacked-justin-bieber-videos-targeted/Comscore Youtube search engine" http://www.prnewswire.com/news-releases/comscore-releases-october-2009-us-search-engine-rankings-70302002.htmlSocial networking image: http://www.whitecrossroads.com/seo/social-networking-seo.htmlLecturer: http://www.sierracollege.edu/ejournals/jsnhb/v1n3/twain.htmlIpad: http://venturebeat.com/2010/09/17/the-ipad-effect-on-laptops-negative-sales-growth-best-buy-ceo-claims-notebook-sales-halved/1040: http://www.goodhousekeeping.com/home/organizing/clean-out-clutterLearning style infographic: http://www.wmaker.net/mapizeportal/Data-Visualization_a92.htmlLibrary staff: http://units.sla.org/chapter/clis/newsprofile.htmlLibrary patrons: http://picasaweb.google.com/vgrangerdls/VirtualTourOfDLS#Lolcat:http://dgoshorn.com/blog/

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