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The new market research report titled "Global Smartwatch Market - size, Industry Analysis, Trends, Growth and Forecast, 2014 - 2020," the global Smartwatch market has a potential to reach $32.9 billion by 2020, registering a CAGR of 67.6% during 2014 - 2020. Popular highlights of the Global Smartwatch Market that are noteworthy are, based on type, the Extension Smartwatch sales was the source for approximately 4/5th of the revenue generated by the global Smartwatch market in 2013. Standalone smartwatch, which was nearly 1/10th of the market in 2013, would swiftly take over the extension smartwatch and would match with the market size of extension smartwatch by 2017. Android operating system, which is the most prominent OS preferred by Smartwatch manufacturers, would grow even further during the forecast period. Following the trends of the market, geographically, Asia Pacific region is expected to propel the global market supplemented by China, which is expected to evolve as a hub for low cost smartwatch manufacturing.<br><br>To view the report, visit the website at http://www.alliedmarketresearch.com/smartwatch-market<br>The market of smartwatches is witnessing a double-digit growth globally. North America, due to favorable market conditions, is the highest revenue generating region for smartwatches. As per the estimates, North American region generated nearly 1/3rd of the market revenue in 2013. However, in the near future, the growth of this market is expected to be driven by the Asian region and Chinaemerging as a popular hub, as it would evolve as a low-cost smartwatch manufacturer. Over the next decade, the market is expected to witness product based revolution with newer sensor technologies emerging. Further, since the market is still in its evolutionary phase, it would create opportunities for new companies to enter the market, eventually leading to an increased level of competitiveness.<br><br>Considering the competitiveness in the market, Samsung is expected to refresh its offerings of the Galaxy Gear by replacing the Android OS by Tizen, a Samsung platform. Pebble, one among the leading companies, used to offer smartwatch at USD 150 with limited appeal as lifestyle accessory. However, recently the company has launched a second-generation device called Pebble Steel; thereby, offering a renewed appeal to the version, with enhancements in designs using brushed stainless steel and a black matte version, available at USD 249. Apple also has planned to integrate its Health Kit application with the smartwatch for the end users to monitor and keep track of their fitness and health.<br><br>Extension smartwatch garnered the largest market share within the global market for smartwatches. In terms of overall volumes, as of 2013, extension smartwatch accounted for more than 2 million units, and is expected to experience unprecedented growth during the forecast period. Based on number of units sold, Android had the largest market share, accounting to 3/5th of the market in 2013, followed by iOS at approx. 17%. Android has gained edge, and is the most used OS platform for smartwatches; however, iOS is expected to emerge as a strong competitor for Android systems at a later stage, given the premium prices charged for the devices. Another factor adding to the growth of these devices is Apple's move to offer bundled products and sell smart watches in the market, leading to popularity of iOS smartwatches. The Personal Assistance segment is poised to grow at a steady rate through 2020. The Personal Assistance application contributed to nearly half of the overall smartwatch application market, by value in 2013. This application will remain as mainstream for smartwatch users. Wellness application is the second most dominant domain for the market and held nearly 1/5th of the market in 2013. The wellness segment will witness steady growth due to the adoption of wellness monitoring devices.
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World Smartwatch Market Opportunities and Forecasts, 2014 – 2020 Published Date: Jan 2015 No. of pages : 126
Introduction to Smartwatch Market The market for smartwatches is witnessing a double-digit growth rate globally. North America is a promising and a highest revenue generating geography for smartwatches. As per the estimates, North American region generated nearly 1/3rd of the market revenue in 2013, and it is further expected to grow at a significant rate. However, in the near future, the growth of this market is expected to be driven by the Asian region with China emerging as a popular hub, being a low-cost Android based smartwatch manufacturer. Out of the total smartwatch shipment in 2013, Samsung held a market leader position, followed by Nike and Garmin. The global market is witnessing a huge inflow in the number of companies and is expected to grow manifold from the existing number of 40 companies at present. As of now, the market is purely driven by the leading tech companies such as Samsung, Apple, Google, etc.; however, in the near future, the entry of watch companies is expected to increase the competition and dynamics of this market. Led by innovations, the smartwatch companies are spending heavily on R&D. Top players such as Samsung, Pebble, Maritime and Sony are counting on their R&D investments to be the dominant strategy to maximize on the respective market shares. Further, Strong distribution support is another key aspect that is imperative to this market. The leading companies are collaborating with their suppliers and re-sellers to penetrate into this market through the right selection of channel, geography and target audience.
Introduction Scope of the Report Key Benefits Key Audiences
Key Benefits The study highlights the global market for Smartwatch along with current market conditions and a trend/awareness forecast to forage the prominent investment pockets in the market The analysis unveils the dominant aspects, viz. upsurge in demand for Smartwatches in applications such as PA, Wellness, Medical/ Health, Sports and Others. Trends of the global market are outlined to determine the overall attractiveness and single out market trends and gain a stronger foothold in the market A Microscopic analysis of segments is conducted to gauge the potential of the market. These segments highlight the favourable conditions for the growth of global Smartwatch market Porters five force’s model helps in analysing the potential of buyers & suppliers, with a competitive sketch of the market, which helps market players in better decision making.
Table of Contents 1. INTRODUCTION 2. EXECUTIVE SUMMARY 3. MARKET OVERVIEW 4. GLOBAL SMARTWATCH MARKET, BY PRODUCTS 5. GLOBAL SMARTWATCH MARKET BY APPLICATION 6. GLOBAL SMARTWATCH MARKET, BY OPERATING SYSTEM 7. GLOBAL SMARTWATCH MARKET, BY GEOGRAPHY 8. COMPANY PROFILES
SMARTWATCH MARKET EXECUTIVE SUMMARY 1. CXO Perspective 2. Market beyond – What to Expect by 2025 3. Overview of the Global Smartwatch Market 4. Key Players 5. Trends and drivers
SMARTWATCH MARKET, OVERVIEW 1. Market Definition and Scope 2. Market Evolution 3. Competition from traditional watch industry 4. Unique Selling Proposition 5. Market Demand and its Prediction 6. Key findings 7. Porter’s Five Force Analysis 8. Competitive Landscape 9. Market Dynamics
SMARTWATCH MARKET, BY PRODUCTS Standalone Smartwatch Classical Smartwatch Extension Smartwatch GLOBAL SMARTWATCH MARKET, BY PRODUCTS
SMARTWATCH MARKET BY APPLICATION Personal Assistance Others Sports GLOBAL SMARTWATCH MARKET BY APPLICATION Medical/ Health Wellness
SMARTWATCH MARKET, BY OPERATING SYSTEM Android GLOBAL SMARTWATCH MARKET, BY OPERATING SYSTEM IOS Windows Others
SMARTWATCH MARKET, BY GEOGRAPHY North America, Europe, Asia Pacific, LAMEA
Company Profiles • Apple Inc. • Google Inc. • Garmin • Fitbit • Motorola • Sony Corp • Samsung Electronics Co. Ltd.
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