1 / 5

Facebook’s Videos and Photos’ Fact-checking Gets Expanded

A lot of SEO experts are convinced that Facebook is committed to improving its fact-checking feature and eventually provide more truthful content to its users.<br>

amybrenan
Télécharger la présentation

Facebook’s Videos and Photos’ Fact-checking Gets Expanded

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. acebook’s   Videos and Photos’ Fact-checking Gets Expanded

  2. Facebook also hinted that the ongoing effort is focused on conducting the needed review of articles to minimise the spread of false or misleading news. Furthermore, Facebook confirmed that all its 27 fact- checking partners located in 17 different countries would also be focusing on cutting down the spread of wrong or misleading information by publishing photos and videos on the platform. Facebook has recently announced that it will continue to expand its fact-checking efforts, and this made a lot of website owners and digital marketers. This is because the said effort allows Facebook to review as well as double check the accuracy of the photos and videos posted on the platform along with those that are promoting content, product or services. Thus, the number of those who are trying to promote false information are identified and possibly stopped.

  3. Although it sounds simple, Facebook’s fact-checking mechanism is quite complex, and this setup makes it more effective in getting its goal. In an article published by Search Engine Journal, it was revealed that the fact-checking system utilised by Facebook makes use of the combination of machine learning along with the feedback obtained from Facebook users to identify posts and content that provide false information. The same article also explained that upon identifying such content, it would then be sent to accredited third-party fact- checkers to be subjected for review. It was also learned that these Fact-checkers are capable of surfacing content on their own.

  4. Furthermore, Facebook hinted that it would begin using the OCR or optical character recognition for extracting texts from photos then compare these to the headlines provided by the fact- checkers’ articles. Also, Facebook assured that they are also working to come up with new ways that will allow them to identify if a photo or a video was manipulated. Finally, it was learned that when a misleading of false content is identified, Facebook’s current mechanism enables it to rate such with any of the ratings provided below. -Manipulated or Fabricated -Out of Context

  5. Given these developments, a lot of SEO experts are convinced that Facebook is committed to improving its fact-checking feature and eventually provide more truthful content to its users. Source: https://digitalmarketingjournal.weebly.com/blog/facebooks- videos-and-photos-fact-checking-gets-expanded

More Related