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Geospatial Intelligence Workshop

Geospatial Intelligence Workshop. Distribution Statement A: Approved for public release; distribution is unlimited. August 14 th , 2013. Lee R. Rosenberg Director for Small Business Programs Missile Defense Agency Office of Small Business Programs. Missile Defense Agency Mission.

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Geospatial Intelligence Workshop

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  1. Geospatial Intelligence Workshop Distribution Statement A: Approved for public release; distribution is unlimited. August 14th, 2013 Lee R. Rosenberg Director for Small Business Programs Missile Defense Agency Office of Small Business Programs

  2. Missile Defense Agency Mission • Develop and field an integrated, layered Ballistic Missile Defense System (BMDS): • To defend the United States, its deployed forces, friends and allies • From enemy ballistic missiles of all ranges • Capable of engaging them in all phases of flight Approved for Public Release 12-MDA-6535 (25 Jan 12)

  3. MDA Small Business Marketplace • 4 Major MDA Marketplaces for Small Businesses • Subcontracting Opportunities With Our Large System Prime Contractors • Advisory and Assistance Services • Infrastructure Support • Small Business Innovation Research/Small Business Technology Transfer (SBIR/STTR) Programs Approved for Public Release 12-MDA-6535 (25 Jan 12)

  4. Marketing to MDA • Register in the MDA Small Business Directory (www.mdasmallbusiness.com ) • Meet with the MDA OSBP first before other offices in the Agency • No “one size fits all” – tailor your marketing literature to the prospective customer • Target your market within the Agency and do your homework (mission/environment/ “landmines”/ “hot buttons”) of prospective customer • Differentiators count (what separates you from other great performers?) • Don’t try to be everything to everybody- never promise more than you can deliver • Respond to sources sought and “answer the mail” • You translate the relevancy of your Past Performance-don’t expect your prospective customer to do it • Don’t discount the value of subcontracting opportunities- they can get you in the front door • Nothing sells like great performance! Approved for Public Release 12-MDA-6535 (25 Jan 12)

  5. www.mda.mil MDA OSBP Websites Approved for Public Release 12-MDA-6535 (25 Jan 12)

  6. MDA OSBP Websites Approved for Public Release 12-MDA-6535 (25 Jan 12)

  7. Approved for Public Release 12-MDA-6535 (25 Jan 12)

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