60 likes | 187 Vues
Key Broker Relationships and International Referrals. &. TUCÁN COUNTRY CLUB & RESORT PANAMA. International Referrals: Why work through a key broker and not directly with a developer?. Scenario 1: You register a propsect with a developer. Prospect travels and meets with Developer.
E N D
Key Broker Relationships and International Referrals. & TUCÁN COUNTRY CLUB & RESORT PANAMA
International Referrals:Why work through a key broker and not directly with a developer? • Scenario 1: • You register a propsect with a developer. • Prospect travels and meets with Developer. • Propsect decides the property is right for him or her. • Prospect walks out and finds another project and buys. • Do you still get a referral fee?
Why work through a key broker and not directly with a developer? • Scenario 2: • You register a propsect with a Key Broker for a • particular development. • Prospect travels and is escorted to the project by the • key broker. • Propsect decides the property is right for him or her. • Key Broker takes the prospect “by the hand” and shows other properties until the prospect buys. • You as the Referring Agent, will still get a referral fee • of the commission earned.
The Benefits… • To The Developer… • Co-marketing Programs. • Prequalified Prospects. • Expanded Networking. • Trust. • To The Key Broker… • Direct Access to Information to be shared • with the referral agents. • Marketing Materials. • Expanded presence on Developer’s • Brochures and website.
The Benefits Continued… • To The Referring Broker/Agent… • Confidence in the quality of customer • service rendered to the referral • prospect. • Direct Access to the Developer. • Access to alternatives. • Guaranteed Referral Commissions.