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2005/3/19 討論題綱 SKYPE

2005/3/19 討論題綱 SKYPE. 國立中央大學 . 資訊管理系 范錚強 Tel: (03)426-7250 mailto: ckfarn@mgt.ncu.edu.tw http://www.mgt.ncu.edu.tw/~ckfarn 2005.03. Skype — the Global Telephony Company.

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2005/3/19 討論題綱 SKYPE

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  1. 2005/3/19討論題綱SKYPE 國立中央大學.資訊管理系 范錚強 Tel: (03)426-7250 mailto: ckfarn@mgt.ncu.edu.tw http://www.mgt.ncu.edu.tw/~ckfarn 2005.03

  2. Skype — the Global Telephony Company • Skype is the Global P2P Telephony Company™ that is changing the telecommunications world by offering consumers free, superior-quality calling worldwide • VoIP • Voice over IP (Internet Protocol)

  3. Quotes • “I knew it was over when I downloaded Skype,” Michael Powell, chairman, Federal Communications Commission, explained. “When the inventors of KaZaA are distributing for free a little program that you can use to talk to anybody else, and the quality is fantastic, and it’s free – it’s over. The world will change now inevitably.” • Fortune Magazine, February 16, 2004 • “The idea of charging for calls belongs to the last century. Skype software gives people new power to affordably stay in touch with their friends and family by taking advantage of their technology and connectivity investments.” • Niklas Zennström, CEO & Co-founder of Skype

  4. Skype 的發展 • 8/29/2003 • Skype Beta Launched, Luxembourg • 10/22/2003 • over 100,000 simultaneous users and 1.5 million downloads of Skype in just 51 days • 7/23/2004 • Skype Signs 4 Carrier Agreements for SkypeOut to provide Global Call Termination • 10/20/2004 • One Million Simultaneous Users on Skype

  5. Skype Today • 100 employees • Versions for multiple platforms • Windows • Mac OS • Linux • Pocket PC • Over 29 million users worldwide • Over 130,000 new users every day

  6. 討論：Skype 的營運模式 • 免費電話，如何賺錢？ • 每一組嘗試幫Skype規劃其營運模式 • 收入模式 • 服務 • 顧客 • 供應商 • 策略聯盟

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