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Avery Dennison

Avery Dennison. January 13, 2011. Topics. Introductions Neenah Paper Overview Avery sales Quality review Classic Wine Label Gaining Perspective What is Avery’s business outlook in North American for 2011? Do you expect Wine Label demand (purchases) to be up this year?

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Avery Dennison

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  1. Avery Dennison January 13, 2011

  2. Topics • Introductions • Neenah Paper Overview • Avery sales • Quality review • Classic Wine Label • Gaining Perspective • What is Avery’s business outlook in North American for 2011? • Do you expect Wine Label demand (purchases) to be up this year? • How do you view Neenah Paper in your supply chain line-up? • Where/How can we be a stronger partner to Avery? • Are there specific growth opportunities where we could work more closely with Avery? • Are there people within Avery that we should meet with so that we can identify needs / develop innovative solutions?

  3. About Neenah Paper • Global maker of premium performance based papers • Traded on NYSE • Two business segments • Fine Paper • Technical Products • $600 million in revenue • Operations in US & Germany • Successfully transformed Neenah Paper into a premium fine paper and technical products company from a pulp and paper company

  4. Technical Products Manufacturing • Manufacturing in North America and Europe • Munising , Mi- Abrasives- heat transfer- veneer laminates • Neenah Paper- Germany • Bruckmühl: Masking Tape and Abrasives • Lahnstein- synthetic fibre papers, specialty impregnated papers and wet-laid nonwovens for industrial and graphic arts applications • Gessner- Transportation Filtration and Vacuum Bag Filtration

  5. Fine Paper Manufacturing 3 mills • Whiting, Wi • 4 machines • Neenah, WI • 2 machines • Appleton, Wi • 2 machines

  6. Finishing NP FINISHING CENTER • Completed in 1993 as part of a $50MM investment • Space totals 172,800 sq. ft. • Equipment includes: • Precision folio sheeters • Cut size sheeters • Packaging lines • Cutter/trimmer equipment • Temperature & humidity controlled facility

  7. Distribution • NP DISTRIBUTION CENTER- Menasha, Wi • Largest warehouse facility dedicated to a single • mill in the premium paper market • Space totals 300,000 sq. ft. • Handles all domestic and international distribution • Pool Trucks ship to over 25 major metropolitan areas

  8. Strategy

  9. Innovating to help make print more relevant Think Ink! App – for iPhone and iPod Touch

  10. New ways to reach designers – through Social Networking media Twitter Facebook

  11. Neenah Strengths • Brands - All the Neenah brands (CLASSIC CREST®, CLASSIC® Linen, ENVIRONMENT® and CLASSIC COLUMNS®) are the # 1 premium text/cover brands in dollars sold amongst graphic designers and commercial printers. • Marketing – Neenah supports all of its brands with high end promotions and advertising to pull product through the commercial channels. We are the market leader in building fine paper demand. • Quality– Neenah represents the highest level of paper quality and printability in the premium segment. • Assets– Our paper machines, converting and distribution equipment is the broadest and most capable in the industry.

  12. Product Portfolio • Our legacy is brand equity and high end quality • Offering flexibility and versatility • Special Make • Color Match • Basis Weights • Textures • Pasting • Security • Watermarks • Size versatility in sheets and rolls • End use requirement! • End Use/Application Expertise • Consumer Label / Wine Label • Retail Luxury Packaging • Scrap Book • Corp Identity • Technical Specialties • Greeting Card, Announcements • Direct Mail • Marketing Collateral

  13. A Comprehensive Digital Offering 12 Leading Brands 16 Leading Colors PLUS 13 Leading Finishes

  14. A choice that is right for you • Our best selling brands now have digital choices available….and have seen significant growth! • Universal Digital Finish = works on digital presses/copiers • All items FSC and HP Indigo certified • Available sizes - 12x18, 18x12, 13x19 and 19x13 • 4 Weights: 80T, 100T, 80C, 100C

  15. Continue to promote the use of recycled content, including post consumer recycled fiber. Enhance our offering of sustainable 3rd party certifications to support well-managed forests and the responsible use of forest resources. Improve our carbon footprint; “changes comes from within”– efforts verified by independent 3rd party Our environmental commitment To make meaningful reductions in our environmental footprint by focusing on our customers’ top priorities:

  16. New service guarantees to take our market leading performance further Classic® Crest 110% Print Guarantee Where we’ve been…. What’s next? Classic® Crest Guarantee Classic® Guarantee Working Capital Guarantee Crane® Guarantee Envelope Guarantee Environment® Guarantee Fast Track Guarantee J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D 2008 2009 2010 2011 New! “2”

  17. Thank You for your support and partnership!

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