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Video Marketing

Video Marketing. Why video works YouTube SEO Movin Up Digital video billboard marketing Relative Targeting. Why Video Works. Movin Up Digital Video Marketing. Why Video Works.

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Video Marketing

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  1. Video Marketing • Why video works • YouTube SEO • Movin Up Digital video billboard marketing • Relative Targeting

  2. Why Video Works

  3. Movin Up Digital Video Marketing Why Video Works • Video works for many reasons—the most obvious being that our brains respond to both movement and images faster than other mediums (like pure textual advertisements). We are attracted to videos, because they not only provide information, but also entertain us throughout the process. • Voice and tone play a big role in the success of a video. A still picture cannot hold a person’s attention as well as a video with music, voiceover, and movement. • Why does ESPN.com show videos on every page? It’s because they know people want to see action—a technique which can also be applied to your business.

  4. Movin Up Digital Video Marketing Here are some of the reasons video works: • Would you rather read Martin Luther King’s speech or would you rather watch a concise, point-driven video of it? Many would choose the latter. • Have you ever sat through a Power Point presentation and started skipping ahead due to boredom? A video—on the other hand—would keep your attention. • Video is full of attention-grabbers. It can retain an audience’s attention because professional videos are designed specifically to motivate their audience into a call to action.

  5. Movin Up Digital Video Marketing Here are some of the reasons video works: • Video—when coupled with audio—not only stimulates the brain, but also aids viewers in retaining information. • There’s an ageless adage that states, “a picture is worth a thousand words.” • Now imagine the sheer impact of a sixty second video!

  6. Movin Up Digital Video Marketing Here are some of the reasons video works: • 72 hours after reading, seeing or watching a video, the human brain retains only 10% of text, 65% of still pictures and 95% of video. Video clearly wins retention. • No other medium communicates more in less time with better results. • Video has quickly become the fastest growing medium for internet advertising and within five years will be at the top of all advertising spend.

  7. Movin Up Digital Video Marketing Who is Behind Google!!! YouTube is the number two search engine behind Google, and is an extremely powerful tool in promoting your business; however, many businesses don’t tap into its fullest marketing potential.

  8. You Tube SEO

  9. Movin Up Digital Video Marketing Youtube SEO • Youtube SEO – this service allows your video – either one we provide or one which you own – to move to the first page of Youtube. • Studies have shown that Videos increase purchase intent by 85%. Today, 70% of all United States Business to Businesses have some form of branded video on the internet. • Videos make their way into blogsites, websites, emails, Tweets, Facebook messages, Pinterest places, Linked In groups and the like. Videos are everywhere, and are easily lost in the shuffle. • This is where Movin Up Digital Video Marketing comes in.

  10. Movin Up Digital Video Marketing Youtube SEO • We specialize in getting your video watched and acted upon. • We put it where it will be seen. • We know how to expose it, so you benefit by avoiding your video being simply lost in the wasteland of Youtube, Google, and or any other social media outlets. • There are dozens of SEO companies that promise you everything. And they all charge you for every step they take.

  11. Movin Up Digital Video Marketing Youtube SEO • Movin Up Digital Video Marketing has one price for each product. And not a yearlong contract (to make sure you get moved up), only six months to ensure your movement is up. • SEO is an inexact science. Algorithms change all the time in the digital world. • You need someone who can stay on top of those changes to make sure your video remains at the top of Youtube and Google. • This is what we do. We know how to stay on top of the changes, we know how to move you up and we know you will be seen by far more than you are now being seen by, if you are seen at all.

  12. Movin Up Digital Video Marketing Youtube SEO • It is said that no one searches past page 2 on Google. • The same can be said for Youtube. • No one searches past page 2 on Youtube as well. • Movin Up Digital Video Marketing is centered on helping your video breach past page 2.

  13. Movin Up Digital Video Billboard Marketing

  14. Movin Up Digital Video Marketing Movin Up Digital Video Billboard Marketing Our Video Billboards Marketing technique allows your business to have your brand exposed across multiple search engines via our video strategy. A video billboard acts as a “Banner Ad” inside any number of keyword and geographic location search results.

  15. Movin Up Digital Video Marketing Movin Up Digital Video Billboard Marketing Below are examples of what a VIDEO BILLBOARD looks like inside a GOOGLE SEARCH RESULT:

  16. Movin Up Digital Video Marketing Movin Up Digital Video Billboard Marketing This VIDEO BILLBOARD contains your company logo. To be effective, the VIDEO BILLBOARD contains both your name and phone number. The VIDEO BILLBOARD is connected to a specified video that also contains your businesses OPTIMIZATION PROFILE. This profile includes your selected keywords and designated geographic location(s) you wish to have the VIDEO BANNERS displayed on (in the search engines).

  17. Movin Up Digital Video Marketing NOTE!!!!! • We can create the graphic at no extra charge. • We will use a combination of our video review format and your company video to get your VIDEO BILLBOARD to appear in your niche category and selected geographic locations. • We only Market One Business Category Per City.

  18. Movin Up Digital Video Marketing Examples

  19. Movin Up Digital Video Marketing SEARCH ENGINE EXPOSURE Part of our strategy includes creating a broad SEARCH ENGINE EXPOSURE for the client’s selected keyword set and geographic location. Below is an example of what a VIDEO BILLBOARD looks like inside GOOGLE VIDEO SEARCH RESULTS for our demo example’s specified keyword set and location. It’s in the #1 Position!

  20. Movin Up Digital Video Marketing YAHOO VIDEO SEARCH RESULTS Below is an example of what a VIDEO BILLBOARD looks like inside YAHOO VIDEO SEARCH RESULTS for our demo example’s specified keyword set and location. It’s in the #1 Position!

  21. Movin Up Digital Video Marketing BING VIDEO SEARCH RESULTS • Below is an example of what a VIDEO BILLBOARD looks like inside BING VIDEO SEARCH RESULTS for our demo example’s specified keyword set and location. • It’s in the #1 Position!

  22. Contact Us: 702-967-0220 or 702-787-9591gary@MovinUpDigital.com Depending on the campaign, a business can grow this exposure over the course of multiple search terms and geographic areas.

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