1 / 12

Company Analysis of Dell Inc.

Presented by Group C: Arby Artoonian , Jessica Thomas, Richard Orozco, Alex Fajardo & Sam Hacopian. Company Analysis of Dell Inc. About Dell. Leading company in PC manufacturing Creates products for consumer and business environments

clea
Télécharger la présentation

Company Analysis of Dell Inc.

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Presented by Group C: ArbyArtoonian, Jessica Thomas, Richard Orozco, Alex Fajardo & Sam Hacopian Company Analysis of Dell Inc.

  2. About Dell • Leading company in PC manufacturing • Creates products for consumer and business environments • Builds Desktop PC’s, Laptops, Storage Devices, Software Etc.

  3. External Environment Strengths/Opportunities: • Robust market position • Good cash flow generation • Emerging economies create growth • Gaining market share in cloud computing Weaknesses/Threats: • Weak R&D • Lower margins compared to peers • Tablets cannibalizing PC sales • Intense completion from Apple, HP, Acer, Cisco etc.

  4. Company Performance • Increases in R&D spending over the past years • Reducing the portion of low-margined products in its sales mix • Difficult sales climate ahead with economic issues and natural disasters. • Unfavorable earning estimates for Dell in 2012

  5. Major Challenges in the past three years • Low R&D spending over the years compared to competitors • Low innovation • Sales numbers decreased in certain years =Revenue =Price

  6. Dell’s Present and Future Challenges • Present Challenges: • Comparatively weak R&D • Lower profit margins against competitors • Future Challenges: • Tablets cannibalizing • Dependence on PC market • Intense competition from powerful rivals: • Apple, HP, IBM, servers & tablets

  7. Dell’s Management Team • Dell is dynamically comprised of both the Board of Directors and the Management Team. • Functions of Board of Directors: • Management planning and oversight • Strategic and operational planning • Financial reporting • Governance, compliance and risk management • General advice to management • Functions of Management Team: • Organizing management • Strategic and operational planning and implementation • Managing risk • Financial reporting

  8. Dell’s Management Team Continued • Key Management & Executive Members: • Michael S. Dell - CEO • Brian T. Gladden - CFO/Senior Vice President • David Johnson - Senior Vice President • Jeffrey Clarke - Vice Chairman • Karen H. Quintos - Chief Marketing Officer/ Senior Vice President • Steve H. Price - Senior Vice President Human Resources • Stephen Felice - President, CCO, Division Officer

  9. Strategy and Structure of Dell • Dell has implemented a growth strategy that consists of delivering results, investing for growth and building on their strengths. • Dell tailor’s its business based on a mixed structure. The structure revolves around product structure and customer structure. Customers are divided into enterprise large companies, medium-small businesses and personal consumers.

  10. Potential Solutions for Dell’s Challenges • Expanding products & services to emerging markets i.e. China • Investing on Cloud computing • Developing new products such as tablets to capture market share.

  11. Lessons Learned from Dell • Dell’s centralized structure allows greater control from top managers. • Keep managers and employees engaged in the company’s goals and standards. • Keep costs low to ensure low prices for consumers. • Intensely research a new market before entering to maximize efficiency and price of the product.

  12. THANK YOU!

More Related