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Libraries and the network platform: a new cooperative context

Libraries and the network platform: a new cooperative context. Lorcan Dempsey 2006 OCLC/Frederick G. Kilgour Lecture in Information and Library Science. The School of Information and Library Science, The University of North Carolina at Chapel Hill. 22 February 2006. Overview. Overview.

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Libraries and the network platform: a new cooperative context

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  1. Libraries and the network platform: a new cooperative context Lorcan Dempsey 2006 OCLC/Frederick G. Kilgour Lecture in Information and Library Science. The School ofInformation and Library Science, The University of North Carolina at Chapel Hill. 22 February 2006

  2. Overview

  3. Overview • The library and the network • The long tail and libraries • Network level

  4. The balance between the library and the network moves to the network… • Resource sharing • A&I and ejournals • Time for the next step: the network platform

  5. Why?

  6. Attention … • Organizational redevelopment in a ‘flat’ world: from vertical integration to horizontal sourcing around shared processes • Long tail information infrastructure: building services for a network world • Focus on distinctive impact: build services around user workflow rather than expecting workflow to build around the library

  7. Trajectory: from vertical integration …

  8. … to collaborative and third party sourcing around shared processes and data Collaboratively sourced Sourced Third party

  9. Ross Atkinson: The law of local access optimization • “Each service a library develops, every action it takes, every dollar it spends, has but one purpose – and that is to enhance local access to and use of relevant information. Any library resources used for any other purpose than the enhancement of local access and utility is misused.”

  10. Cataloging Resource sharing A&I Virtual reference ‘Content layer’: storage and preservation solutions Discovery On demand library systems Registries Knowledge bases Sourcing decisions Moving to the network level?

  11. Overview • The library and the network • The long tail • The network level

  12. The long tail

  13. The long tail • Scarce shelf, spectrum or theater space drove behaviors • Locally assembled material available to local users

  14. But … • A new information environment in the the network world ..

  15. Aggregate supply Unified discovery Reduce transaction costs: supply chain Consolidated inventory Business intelligence Aggregate demand Mobilize and connect a large number of potential users on open web E.g Google ads Platforms for others to build on: APIs, browser tools, etc Long tail dynamic

  16. Aggregate supply Discovery? D2D Supply chain? Business intelligence? Inventory? Aggregate demand Visible to limited users Perceptions report Libraries and the long tail dynamic

  17. Aggregate supply? 1.7% of circulations are ILLs Aggregate demand? 20% of collection accounted for 90% of use (2 research libraries over ~4 years) Each book its reader Each reader his/her book Libraries and the long tail dynamic

  18. Discover Locate Request Deliver Use Example: aggregate supply: transaction costs Each arrow is a potential added cost: In terms of attention or technical, policy, business or service gaps.

  19. Discovery: Find items, collections or services of interest Fewer unified resources? Metasearch? Where the user wants: RSS, search engine, CMS, …. Location: Find instances of discovered items and services on them Catalogs Resolvers E-commerce sites Challenges: find it?

  20. Request: Request service Place hold Place ILL request Initiate purchase request, …. Deliver: Service or item is delivered From multiple sources Challenges: find it?

  21. Libraries and the long tail? • The Library Long Tail is variably available to users. • Users are generally not aware of what is available to them (OCLC Perceptions Report) • A fragmented network presence: low gravitational pull

  22. Overview • The library and the network • The long tail and libraries • Network level

  23. New cooperative landscape .. • What would it look like if more services move to the network level? • Create systemwide efficiencies and impact through shared platforms. • Focus on creating local value: mobilizing information resources in user environments

  24. Discovery to delivery ‘Paypal for libraries’ Find it Get it Things to think about: OpenWorldCat OCLC Fee Management Picture Australia Google Scholar Registry of resolvers

  25. Content management layer To think about … JSTOR CRL Off-site storage Mass digitization Coordinated LOCKSS

  26. Business intelligence To think about: Consolidated holdings? Consolidated usage data? Consolidated circ data? Consolidated resolution data? Consolidated download data? ….

  27. Collections Libraries Policies Licenses Services Terms, schema Institutions Directory Information objects

  28. California Digital Library OhioLink, Pines, … RLG, OCLC, … Ithaka (JSTOR, ArtStor) DEF, NLA, … Open Content Alliance Google scholar Scopus Oaister Open WorldCat Move to the network level … organizational development

  29. And now … • Change • Scrutiny of available organizations • Change patterns of working

  30. OCLC • Fred Kilgour

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