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October 12 th 2011

End to End Globalization: where are you on the scale? Moderator – Paul Mangell, Director, Alpha CRC. October 12 th 2011. Panelists : Minette Norman – Autodesk Jean-Francois Vanreusel – Adobe Amy Strickland – Avid Beth Robb – Workday Rebecca Ray – CSA. October 12 th 2011.

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October 12 th 2011

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  1. End to End Globalization: where are you on the scale?Moderator – Paul Mangell, Director, Alpha CRC October 12th 2011

  2. Panelists:Minette Norman – AutodeskJean-Francois Vanreusel – AdobeAmy Strickland – AvidBeth Robb – WorkdayRebecca Ray – CSA October 12th 2011

  3. 1. What infrastructure do you have for software development and localization under one umbrella? October 12th 2011

  4. 2. What resources do you use for globalization – Internal, external? MLVs? SLVs? Freelancers? Why did you choose this model? October 12th 2011

  5. 3. Thinking of the marketing message - how close are those who own and develop central campaign to the translators and transcreators?  October 12th 2011

  6. 4. How well- prepared are vendors around the world to support your ‘end-to-end’ or granular requirements?  How ready are they to partner? October 12th 2011

  7. 5. Thinking of Project Managers in both client and vendor organizations – what changes do you see in their required skill sets and responsibilities in an ‘end to end’ process? October 12th 2011

  8. 6. At what level is ‘end to end’ globalization understood and embraced in your company? At the production level, at VP level, at C level? October 12th 2011

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