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Creating new opportunities in Tourism by applying Creativity and incorporating technologies

Creating new opportunities in Tourism by applying Creativity and incorporating technologies. Chutzpah - PTT Haifa University 16/1/2014 Dr. Ben Nachman. Issues to be discoursed : Tourism (edges ), eco-system IQ and “WOW Treatment” SOS: problems, interfaces & challenges

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Creating new opportunities in Tourism by applying Creativity and incorporating technologies

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  1. (c) Dr. Ben Nachman 2014

  2. Creating new opportunities in Tourism by applying Creativity and incorporating technologies Chutzpah - PTT Haifa University 16/1/2014 Dr. Ben Nachman

  3. Issues to be discoursed: Tourism (edges), eco-system IQ and “WOW Treatment” SOS: problems, interfaces & challenges Chutzpah - Ideas Generators Chutzpah - Road Map PTT CIA (c) Dr. Ben Nachman 2014

  4. Tourism Innovation >>> Eco-System GAMING IMAGING C D SHOPPING FOOD Tourism B A NAVIGATION GAMBLING (c) Dr. Ben Nachman 2014

  5. “WOW treatment”

  6. SOS Systematic Opportunities Search Soar like an eagle (c) Dr. Ben Nachman 2014

  7. (c) Dr. Ben Nachman 2014

  8. Strategies Constant Flow of Ideas (c) Dr. Ben Nachman 2014

  9. Fostering Entrepreneurship and Innovation The “heart” The ”body” = interface ConverGen + “Brain Mechanism” Open Innovation + Crowd Wisdom “Purge” (c) Dr. Ben Nachman 2014

  10. Think - Tank (c) Dr. Ben Nachman 2014

  11. GPS as a diet calculator MultiDine from FOOD to Navigation (c) Dr. Ben Nachman 2014

  12. Strategic Innovation Road Map

  13. Main benefits • Strategic Innovation. • Creating IP. • Differentiation. • Viral PR. • “Off the shelf” projects. (c) Dr. Ben Nachman 2014

  14. “poor hotel” transformation

  15. PTT Pushing Technology into Tourism (c) Dr. Ben Nachman 2014

  16. CIA • Commercialization • Incubation • Acceleration (c) Dr. Ben Nachman 2014

  17. Innovative projects: available straight “off the shelf” • Breakthrough and innovative Hotel Chain. • Innovative Hotel Chain. • Airline upgrading project. • Long-haul flights innovative project. • In-flight innovative applications. • Upgrading agriculture tourist sites. • Upgrading local accommodation / motels / BB (Zimmer). • 20 different innovative tourist sites (in Israel and abroad). (c) Dr. Ben Nachman 2014

  18. …and out of the box (c) Dr. Ben Nachman 2014

  19. Thanks 4 joining our flight Dr. Ben Nachman President, SWOT – Innovation & Strategy. Israel. +972-544-9363-44 ben4innovation@gmail.com

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