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Wild Road Dirt Bikes

Wild Road Dirt Bikes. Carmen Bonilla, CEO Chelsea Feeman , CTO Rachel Peyton , CFO. Background. Who: Three friends What: Wild Road Dirt Bikes When: At dinner Why: Dirt bike interest combined with business major Where: Laramie. Wild Road Products and Services. New and Used Dirt Bikes

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Wild Road Dirt Bikes

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  1. Wild Road Dirt Bikes Carmen Bonilla, CEO Chelsea Feeman, CTO Rachel Peyton, CFO

  2. Background • Who: Three friends • What: Wild Road Dirt Bikes • When: At dinner • Why: Dirt bike interest combined with business major • Where: Laramie

  3. Wild Road Products and Services • New and Used Dirt Bikes • Repairs • A community for fellow dirt bike enthusiasts

  4. Marketing Strategies • Products: Dirt Bikes and Repairs • Price: Varies depending on products • Place: Click and mortar physically located in Cheyenne • Promotion: Billboards, banner ads, radio, coupons, Facebook

  5. E-Commerce Models • Sales Revenue Model • Affiliate Revenue Model

  6. Microsoft Dynamics POS • Functions: • Internal business and supply chain maintenance • Secure payment for online purchases • Current and future inventory management • Aids in forecasting trends and retail opportunities

  7. Wild Road Dirt Bikes Website

  8. Web 2.0 • Facebook • MapVivo • Cumul.us • Pearltrees

  9. References Cumul.us. Retrieved November 10, 2012. www.cumul.us. Dirt Biking in the Shadow of the Laurentian Mountains [Photograph]. (n.d.) Retrieved November 27, 2012, from http://www.motorcycle.com/gallery/gallery.php/v/main/events/dirt-biking-in-the-shadow-of-the-laurentian-mountains/Ontario-Dirt-Bike-Trails.jpg.html?g2_GALLERYSID=TMP_SESSION_ID_DI_NOISSES_PMT Facebook. Retrieved November 11, 2012. www.facebook.com. Fact sheet: Microsoft Dynamics POS 2009". (n.d.) Retrieved October 26, 2012 from http://www.microsoft.com/en-us/dynamics/pos-overview.aspx. Laudon, Kenneth C. & Laudon, Jane P. (2012). Management Information Systems: Managing the Digital Firm, 12th Edition. Upper Saddle River, NJ: Pearson Education, Inc. Map Vivo. Retrieved November 12, 2012. www.mapvivo.com. McGraw-Hill. (n.d.). “The Systems Development Life Cycle Basics”. Retrieved from http://highered.mcgraw-hill.com/sites/dl/free/0073376833/825296/AppendixD.pdf Pear Trees. Retrieved November 12, 2012. www.pearltrees.com. [Untitled photograph taken at El Mirage Dry Lake – OHV Recreation area, Adelanto, CA]. (n.d.). Retrieved November 27, 2012, from http://www.cloud9living.com/los-angeles/dirt-bike-school

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