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STARS Stimulisanje Razvoja Sjevera

STARS Stimulisanje Razvoja Sjevera. Opportunity for Competitive and Responsible Development of Northern Montenegro. Global Sustainable Tourism Alliance (GSTA).

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STARS Stimulisanje Razvoja Sjevera

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  1. STARSStimulisanje Razvoja Sjevera Opportunity for Competitive and Responsible Development of Northern Montenegro

  2. Global Sustainable Tourism Alliance (GSTA) A partnership of leading organizations in the sustainable tourism field working together with USAID Missions to apply a holistic and market-driven approach to sustainable tourism development.

  3. STARS Goals • Build capacity • Linkages • Improve investments • Product brand • Promote products & service providers

  4. STARS will Foster • Firm-level strengthening/upgrading • Sector-level & inter-firm cooperation • Improved support services • Stronger enabling environment • Public-private partnerships • Investment and trade promotion and linkages.

  5. STARS Geographic Focus

  6. Center for Agricultural Technology Transfer & Improvement Bjelo Polje Center for Hospitality & Education Pljevlja Destination Management Organization Durmitor Region Marketing and Sales Alliance Kolasin Center for Non-Timber Forest Products Plav Center for Artisanal and Signature Products TBD Center for Micro & Small Business Development Berene

  7. Tourism Hubs Destination Management Organization Durmitor Region Center for Hospitality & Education Pljevlja Marketing and Sales Alliance Kolasin Center for Micro & Small Business Development Berene

  8. The Durmitor Region

  9. Destination Management Organization (DMO) Durmitor.

  10. Marketing and Sales Alliance Responding to the needs of business in northern Montenegro, two major needs were identified: • Improve business-to-business linkages • Improve market awareness and sales

  11. Marketing and Sales Alliance

  12. Thank You

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