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ENERGY STAR OVERVIEW

ENERGY STAR OVERVIEW. November 2004. Overview. What is ENERGY STAR? History Accomplishments Key Strategies Labeling Superior Energy Management Building Performance Next Steps. The Main Point.

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ENERGY STAR OVERVIEW

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  1. ENERGY STAR OVERVIEW November 2004

  2. Overview • What is ENERGY STAR? • History • Accomplishments • Key Strategies • Labeling • Superior Energy Management • Building Performance • Next Steps

  3. The Main Point • Reduce ghg emissions through large win-win-win opportunities with today’s energy efficient technologies/ practices • 30% savings in many buildings / homes / facilities • Provide credible information to buyers to • reduce transaction (research) costs • reduce perceptions of risk • enhance investment in efficient technologies and practices • Work with the market place to capitalize on motivations of individual actors

  4. What does efficient mean? How do you ask for it? Who do you ask? How do you know you got it? I want my home/building to be efficient BUT... Overcome Barriers Market imperfections have hindered investments in available products and services examples -- lack of clear information about products -- split incentives (builder/buyer, owner/tenant)

  5. Broad Strategies ResidentialCommercial / Industrial Labeled Products Corporate energy management -- 10-60% more efficient -- benchmarking, goals, upgrades Labeled New Homes (management, systems more than widgets) -- 30% more efficient -- whole building labeling for Home Improvement excellence Services -- beyond products Labeled Products -- for plug loads -- not system components

  6. History • 1992 -- EPA announces ENERGY STAR • First product is computers • ENERGY STAR is US EPA registered mark • 1995 -- EPA announces • ENERGY STAR for new homes • ENERGY STAR commercial buildings program • 1996 -- EPA/DOE MOU on Energy Efficiency in Buildings • one government label on energy efficient products • 1999 -- EPA announces • ENERGY STAR label for whole commercial buildings • 2004 -- Broad energy efficiency platform

  7. Residential label on 40+ products appliances home electronics heating and cooling lighting label on new homes broaden to home improvement ducts / home sealing whole house retrofit Commercial/Industrial Corporate energy management office buildings schools grocery stores hospitals hotels/motels small business initiative label on 10+ products partner with/ train services industry ENERGY STAR is Broad Platform • public awareness of ENERGY STAR at 56% • 1,400 participating product manufacturers • 2,000 home builders • 550 retail partnerships / 10,000 stores • utilities and state energy groups spending $1 billion or more

  8. Source: LBNL Analysis, EPA Goals Large Environmental Benefit

  9. Accomplishments • -- 100 billion kWh avoided • -- 20 GW avoided • -- $8 billion in energy bill savings • -- 18 million vehicles worth of GHG emissions • -- 1 billion products sold • -- More than 1,400 buildings earning the ENERGY STAR • -- demonstrating 40% savings • -- 200,000 new homes in the ground

  10. Labeling

  11. Deployment of Existing Technology ENERGY STAR Building Codes and Standards Market Transformation Number of Unit Sales R&D Increasing Energy Efficiency (Metrics)

  12. Environmental Protection Consumer Preferences Manufacturer/Retailer Interests Utility Program Sponsor Interests Success Requires Finding/Building Upon Intersection of Interests Consumer is Key

  13. Building Performance

  14. Number of Buildings 25 50 75 100 1 29.9 86.0 165.7 121.1 339.4 EPA Rating & Energy Intensity (kBtu/ft2-year) Worst Performers Best Performers Commercial Buildings • Normalized EUI varies widely • 30 kbtu/ft2 to 340 kBtu/ft2 • significant energy cost impacts • Age and equipment not significant drivers of EUI • New EPA energy performance measurement system • Can’t manage what you don’t measure! • Based on energy bills -- real energy use • energy use/square foot adjusted for climate, occ • 1 is low, 100 is high • 75 + means excellence • available for 60% of US floor space by 2004

  15. Codes not Driving High Performance California Office Buildings Buildings 20% better than code can have an energy performance score ranging from 1-100. Not sending clear market signal. Source: NBI, California Board for Energy Efficiency, EPA

  16. Focus on Performance Delivers Savings • 1400 buildings have earned ENERGY STAR • wide variety in design and size • Based survey and on-site audits: • 40% less energy and cost than average • Offices average $1.20/sq. ft in operation • No single path, but common approach: • Good lighting • Technologies that control usage and capacity to deliver service when needed • Management of control technologies • Attention to operations and performance

  17. Next Five Year Program Goals Residential • Make ENERGY STAR nationally relevant • ensure products attractive to typical consumer • build meaning as government-backed trustmark • engage consumers on emotional AND rational benefits • continue to engage retailers nationally (SEARS, Home Depot, Lowes) • Protect integrity of label / market position • Add / promote solutions where significant savings • residential lighting • external power supplies

  18. Next Five Year Program Goals Residential • Continue momentum with new home builders • 200,000 labeled homes in the ground • 10 to 50% market share in key markets • Over 30% of the top 100 builders actively participate • Address indoor air issues • Develop/refine whole home retrofit program • Address savings opportunities beyond products • Home professional training and certification • Promote important home services • duct sealing • home sealing

  19. Next Five Year Program Goals Commercial /Industrial • Promote superior corporate energy management to business sectors with large potential for ghg reductions • commercial real estate, schools, public buildings, retail, healthcare • Expand national rating system to new building types • 60% of US square footage by end of 2004) • Bring new corporate energy management tools to industrial sector • expand industrial energy performance indicators • Ensure Green Buildings promote superior energy performance • Ensure Sustainability efforts promote superior energy performance

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