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A sample of partners, projects, and classes.

A sample of partners, projects, and classes. JetBlue. Stanford Hospital. Facebook. Kill Gas Project. Design for Sustainable Abundance. New Morning Show with WNYC radio. Food Deserts Project.

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A sample of partners, projects, and classes.

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  1. A sample of partners, projects, and classes. JetBlue Stanford Hospital Facebook Kill Gas Project Design for Sustainable Abundance New Morning Show with WNYC radio Food Deserts Project No Teacher Left Behind: A Class on Redesigning the Teacher Experience with NewSchools Venture Fund Redesigning the Money Experience with VISA The Girl Scouts The Election Experience Creating Infectious Action Entrepreneurship Design for Extreme Affordability From Play to Innovation

  2. Avoid failure Periodic Subject expert Headquarters Presentations and meetings Telling Thinking and planning Rigorous analysis Right answers Expert advantage Planning of a flawless intellect In the field Fail fast Showing Ignorance advantage Experiments and experiences Rigorous testing Right questions Process expert Continuous Doing Enlightened trial and error Deep customer immersion Arm’s length customer research TRADITIONAL THINKING(Directed) DESIGN THINKING(Emergent) If you build it, they’ll buy it If they inspire it, they’ll buy it

  3. Our Team Caroline Scott Karen Co Erika Adam Tammy Julian Erica Rich Thomas

  4. Two considerations:

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