Gender Mainstreaming Strategies in EQUAL Projects Evaluator Mpowerment2M Karsten Juul-Olsen

1. Gender Mainstreaming • Strategies • in EQUAL Projects • Evaluator Mpowerment2M • Karsten Juul-Olsen • Konsulenthuset Cubion A/S • Karsten@cubion.dk

2. Definition: • Gender mainstreaming is the (re)organisation, improvement, development and evaluation of policy processes, so that a gender equality perspective is incorporated in all policies at all levels and at all stages, by the actors normally involved in policy-making. The Council of Europe’s Group of specialists on mainstreaming ”It is not because men are better than women, but we have a different approach to caretaking”

3. Mainstreaming and policies • Gender mainstreaming cannot replace specific policies which aim to redress situations resulting from gender inequality. • Specific gender equality policies and gender mainstreaming are dual and complementary strategies and must go hand in hand to reach the goal of gender equality. ”We are not lead by rules, we bend them – to get results”

4. Gender Equalitystrategies • The main objective of activities around this issue is to draw attention to and initiate a debate about the fact that gender equality cannot be achieved by women alone, but by women and men working together. • Progress in the future depends on a genuine dialogue between women and men, on the sharing of responsibilities between the sexes both in the private and the public sphere • In short, men are now expected to support and to take part in the promotion of gender equality. Directorate General of Human Rights ”Men are lazy enough to activate our citizens, make them do the work.”

5. Gender Mainstreaming Strategies • The strategy of gender mainstreaming has revealed that men can also expect an improvement in their lives from the achievement of gender equality. • At least, it will help men to question their traditional roles, just as women have already done, and • possibly help them to live more satisfying and complete lives, through a greater involvement in the family and caring activities.Directorate General of Human Rights Men are better at drawing consequences, if deals are broken

6. My own experiences • Evaluation of the Danish Social Fond programme 2002,2003,2004 (more than 700 Objective 3 projects and 19 Equal projects • The mainstreaming of 19 EQUAL Projects • The evaluation of 7 Objective 3 projects and 2 Equal projects.

7. www.eqm.dk

9. My own experiences • Mpowerment2Men • Focusgroup Interview (2 working groups) • Internet based questionaire • Project acitivities • My experiences as grandfather

10. bodysuits & sleeps

12. Voting exercise • Gender inequality is related primarily to: • Differences placed in genes (heritage) • Differences in socialization • Both differences in genes and socialization

13. X baby studies • There’s a special place in hell for women who don´t help each other, • Madeleine Albright, 2004 • The book by Liza Marklund & Lotta Snickare • Gender Shock • Phyllis Burke ,1999 ”If we reach better gender equality it will be funnier for all – both men and women”

14. X-baby experiments • The sex they perceived the baby to be changed their behavior toward it. • The researchers concluded that it would be no surprise that boys tend toward higher rates of activity and physical prowess • not because of a natural tendency toward it, but because of stimulation during infancy.

15. Baby X revised • The mothers gave the doll significantly more often to the baby when identified asa girl • Most fathers reported themselves aware of playing more physical games with their sons

16. X baby studies None of the men presented a "girl" baby with the football, and 89 percent of them presented "her" with the doll. Eighty percent of the women presented a "boy" baby with the football, and 73 percent of them presented a "girl" with the doll

17. Male and Female values • Basic gender values are defined already during the first 6 month of a baby's life. • We are cutting away (sublimating) a significant amount of our options/ talent mass and creativity, during the first 6 month • A person capable of shoving both caring tenderness and caring activation is the ideal choice for caretaking.

18. Mainstreaming Strategies • Mainstreaming is not an activity, conducted at the end of a project • Mainstreaming should be an integrated part of the project development process • Horizontal and vertical mainstreaming activities

20. Gender Mainstreaming and diversity perspectives • From canary birds in world war I, to • Roses as pesticide awareness guide, to • Both roses and wine

21. Diversity and gender mainstreaming The creation of win, win, win situations (individual, organisation, society) Gaining advantages for all, diversity as a powerful tool

22. Voting exercise • Do you prefer a job situation dominated by: • Men? • Women? • With balance between sexes?

23. Concrete strategies • A need for: • New recruitment methods • New advisory tools • Knowledge concerning gender and competencies • New job practise

24. Recruitment • Magnets and filters • Addressing the target groups • Creating awareness of the possibilities • Breaking down prejustice • Creating new paradigms

25. New advisory tools • Images of reality • Picture database • Knowledge of pros and cons • Web pages and interactive tools

27. Knowledge concerning gender and competencies • What are the gender related values • What are the challenges being a minority in job and education • What are the career perspectives (80/20) • Additional education

28. New job practise • Responsibilities and gender roles • Mentoring in job and education • Gender equality strategies • Recruitment practise and wage levels