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iMBA@NUK: Information Technology Developments in Business Operation & Training

iMBA@NUK: Information Technology Developments in Business Operation & Training. Yu-Hui Tao 2011.10.26. How the business is using Information System (IS) or Information Technology (IT) now ?. The Four Major Functions of a Business. Figure 2-1.

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iMBA@NUK: Information Technology Developments in Business Operation & Training

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  1. iMBA@NUK:Information Technology Developments in Business Operation & Training Yu-Hui Tao 2011.10.26

  2. How the business is using Information System (IS) or Information Technology (IT) now?

  3. The Four Major Functions of a Business Figure 2-1 Every business, regardless of its size, must perform four functions to succeed. What else? Source: Chapter 2, Essentials of Management Information Systems  8th eds. by Laudon and Laudon, Pearson International Edition

  4. Levels in a Firm Figure 2-3 Business organizations are hierarchies consisting of three principal. Source: Chapter 2, Essentials of Management Information Systems  8th eds. by Laudon and Laudon, Pearson International Edition

  5. Enterprise Application Architecture Figure 2-14 Enterprise applications automate processes that span multiple business functions and organizational levels and may extend outside the organization. Source: Chapter 2, Essentials of Management Information Systems  8th eds. by Laudon and Laudon, Pearson International Edition

  6. IS/IT development for business operations? What IS/IT buzzwords are spreading around ?

  7. IT/IS Buzzwords

  8. Any IS/IT trend is only helpful to a company if it is useful…

  9. Business Drivers of Information Systems Source: Chapter 1, Essentials of Management Information Systems  8th eds. by Laudon and Laudon, Pearson International Edition

  10. Survival • Operational excellence • Customer intimacy Examples: • 陶幼慧，加速度增強的信用卡詐欺偵測規則，義守學報，第六期，第191-202頁，1999。 • Tao, Y.-H. and Yeh, R.,Simple database marketing tools in customer analysis and retention, International Journal of Information Management, Vol. 23, No.4, August 2003. • Tao, Y.-H., Hong, T. and Sun, S., An XML implementation process model for enterprise applications, Computers in Industry, Vol.  55, No. 2,  pp. 181-196, 2004. • Customer intimacy • Improve decision making • Competitive advantage • Survival • New services, and business models • Competitive advantage

  11. Be careful of High Failure Rate • Completed on time and within budget • All required functions and features initially specified Cancelled or abandoned at some point of the life cycle • Completed and operational • Suffered budget overruns and/or program slips • Offered fewer functions and features than originally specified Yeo, K. T. (2002). Critical Failure Factors in Information System Projects, International Journal of Project Management, Vol. 20, pp. 241-246.

  12. IT Applications in Corporate Training & Development E-assisted procedure for assessing appropriate training needs to employees Tao, Y.-H., Yeh, R., S.-I. Sun,Improving training needs assessment processes via the Internet: System design and qualitative study,  Internet Research, Vol. 14, No. 4, 2006, 427-449. Tao, Y.-H., Wu, Y.-L. and Chang H.-Y.A practical approach in computer adaptive testing for a small-scale scenario, Educational Technology & Society, Vol. 11, Iss. 3, 259-274, 2008 Feasible adaptive testing Web-based services for small-scale mastery test in corporation

  13. IT Applications in Corporate Training – E-learning 1/2 Executive learning system • Tao, Y.-H., Ho, I. and Yeh, R., Building a user-based model for web executive learning systems--A study of Taiwan's medium manufacturing companies, Computers & Education, Vol. 36, Num.. 4, April, 2001,317-332 • Tao, Y.-H., Guo, S. and Lu, Y.,The design and the formative evaluation of a Web-based course for simulation experiences,Computers & Education, Vol. 47, No. 4, 2006, 414-432 Web-based course design

  14. IT Applications in Corporate Training – E-learning 2/2 E-learning – Teacher typology Tao, Y.-H. and Yeh, R., Typology of teacher perception toward distance education issues - A study of college information department teachers in Taiwan, Computers & Education, Vol. 50, Iss. 1, 2008, 23-36 Tao, Y.-H., Typology of college student perception on institutional e-learning issues - an extension study of teacher's typology in Taiwan,Computers & Education, Vol. 50, No. 4, 2008, 1495-1508 E-learning – student typology

  15. IT Applications in Corporate Training – Business Simulation Games BSG – Student perception of continuance usage • Tao, Y.-H., Cheng, C.-J. and Sun, S.- Y, What influences college students to continue using business simulation games? The Taiwan experience, Computers & Education, Vol. 53,  No. 3, 2009, 929-939 • Tao, Y.-H., Cheng, C.-J. and Sun, S.- Y, Alignment of teacher and student perceptions on the continued use of business simulation games, accepted by Educational Technology & Society, 2011/3 BSG – Teacher perception and alignment with students’

  16. BSG • First used • in 1957 in Washington University (Watson, 1981) • in 1973 inTaiwan (Kung-Hwa Management Foundation, 2010) • Commercial BSG software • over 100 options in 1961(Kibbee, Craft and Nanus, 1961) • over 200 options in 1980(Horn and Cleaves, 1980) • Usage in colleges(Faria, 1996) • 97.5% among the AACSB member schools the U.S.A. • 92% and 48.9% in the U.K.polytechnic schools and universities • 55.2% in Australia Universities • Also widely used in business corporations(e.g., Miragliotta et al., 2009)

  17. BSG References • Kibbee, Joel M, Clifford J Craft and Burt Nanus (1961), Management Games, Reinhold, New York, NY • Horn, R. E. and Cleaves, A. (1980), The Guide to Simulations/Games for Education and Training, 4th Edition, Los Angeles: Sage Publications. • Faria, A. J. and Schumacher, M. (1996). Business Simulation Games: Current Usage A Ten Year Update, Developments in Business Simulation & Experiential Exercises, 11, pp. 220-225. • Miragliotta, G., Brun, A., and Soydan, I. A. (2009). Coordinating Multi-Business Sales through Management Simulators, Int. J. Production Economics, 121, pp. 533–549.) • Watson, H J (1981), Computer Simulation is Business, John Wiley, New York • Kung-Hwa Management Foundation (2010) Business Operation Simulation System, http://www.mars.org.tw/products/boss.php.

  18. Experience the BSGs@NUK • Beer game • A supply chain game with 4 roles in a supply chain regarding the decisions of ordering in corresponding to the status of sales and inventor

  19. Experience the BSGs@NUK • BOSS game • A full-scale business operation strategic game with a collaborative effort from several cross-function areas within the company for competing with other market rivals.

  20. Experience the BSGs@NUK • Retail Expert game • Please download it from http://140.127.220.188/replayer.exe now • A convenient-store game for making the profit by making decisions regarding personal, ordering, inventory, pricing, marketing,…

  21. Login to Retail Expert Teacher setting: Start to login Student: Under the competition mode, login with your Account and Password

  22. Play the Retail Expert Game View the dynamic figures View the reports Adjust these parameters View current status

  23. Monitor the Retail Expert Game Top 3 in cash rank Listing all with statistics

  24. Retail Expert @Home practice mode (vs. competition mode) server IP to 140.127.220.188 with unlimited time

  25. BSG Competition 國立聯合大學辦理「第六屆全國盃流通業模擬經營大賽」register before November 7th, 2011 修平科技大學辦理「2011全國大專院校行銷贏家模擬決策競賽」by October 25 修平科技大學辦理「2011全國大專院校企業經營模擬決策競賽」by October 25 」by May 23 …

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