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Jack Hipple Mark Reeves Idea Connections Inventive Solutions Urbana, IL St. Paul, MN

Jack Hipple Mark Reeves Idea Connections Inventive Solutions Urbana, IL St. Paul, MN www.innovation-triz.com. THE USE OF TRIZ TO INCREASE THE VALUE OF INTELLECTUAL PROPERTY LICENSING EXECUTIVE SOCIETY ATLANTA, GA 2/21/01. TOPICS. Patterns of invention Lines of evolution

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Jack Hipple Mark Reeves Idea Connections Inventive Solutions Urbana, IL St. Paul, MN

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  1. Jack Hipple Mark Reeves Idea Connections Inventive Solutions Urbana, IL St. Paul, MN www.innovation-triz.com THE USE OF TRIZ TO INCREASE THE VALUE OF INTELLECTUAL PROPERTYLICENSING EXECUTIVE SOCIETYATLANTA, GA2/21/01

  2. TOPICS • Patterns of invention • Lines of evolution • Applying TRIZ to increase the value of intellectual property

  3. 1945: Patent for processing peppers. Force air inside of the peppers. Suddenly reduce the pressure. Seeds and stems separate from pepper body.

  4. PATTERNS OF INVENTION • Removing stems from bell peppers • Removing shells form sunflower seeds • Cleaning filters • Unpacking parts wrapped in protective paper • Splitting diamonds along micro-cracks • (+27 years after pepper patent) • Producing sugar powder from sugar crystals • And 200 more!!!

  5. WHAT IS “TRIZ” ? A Russian acronym: Theoria Resheneyva Isobretatelskehuh Zadach (Theory of Solving Problems Inventively)

  6. WHAT IS “TRIZ” ? A set of problem solving and forecasting tools based on the study of the world’s most inventive patents and the inventive principles used in them There are only so many and we keep reusing!

  7. AN OPERATOR THE fundamental concept underlying TRIZ

  8. AN OPERATOR Operator Example Specific problem Specialized solution 3x2+5x+2 = 0 x = ????

  9. AN OPERATOR Operator Example Specific problem Specialized solution 3x2+5x+2 = 0 x= -1, -2/3

  10. AN OPERATOR Operator Example in Math Abstract problem Abstract solution ax2+bx+c = 0 x=(-b+/-/b24ac)/2a Specific problem Specialized solution 3x2+5x+2 = 0 x= -1, -2/3 Trial and error THINK ABOUT THE REVERSE OF THIS!!

  11. WHAT IS AN OPERATOR? “Slowly raise pressure and suddenly reduce it” • A path to a solution • An approach to solving a problem • A direction towards an answer • A recommendation on how to change a system • Derived from patterns of invention and patterns of product evolution

  12. PATTERNS OF INVENTION • Altshuller recognized that the same fundamental problem (contradiction) had been addressed by a number of inventions in different areas of technology • He also observed that the same fundamental solutions were used over and over again, often separated by many years • He reasoned that if the latter inventor had had knowledge of the earlier solution, their task would have been straightforward • He sought to extract, compile, and organize such information

  13. TRIZ IS BASED ON PATTERNS IN THE PATENT DATABASE Key Findings • Definition of inventive problems • Levels of invention • Patterns of evolution • Patterns of invention Patents * (Worldwide) 200,000 40,000 * Today over 2,000,000 patents have been investigated.

  14. PATTERNS OF EVOLUTIONDIRECTED EVOLUTION

  15. PATTERNS OF EVOLUTION OF TECHNICAL SYSTEMS 1. Stages of Evolution 2. Evolution Toward Increased Ideality 3. Non-Uniform Development of Systems Elements 4. Evolution Toward Increased Dynamism and Controllability 5. Increased Complexity then Simplification (Reduction) 6. Evolution with Matching and Mismatching Components 7. Evolution Toward Micro-level and Increased Use of Fields 8. Evolution Toward Decreased Human Involvement

  16. NON-UNIFORM DEVELOPMENT OF SYSTEM ELEMENTS • Each system component has its own S-curve • Different components usually evolve according to their own schedule (airplane) • Different system components reach their inherent limits at different times, resulting in contradictions (think about the auto!) • The component that reaches its limit first is “holding back” the overall system • Elimination of contradictions allows the system to continue to improve

  17. INVENTIONS DRIVE NEW IDEAS!

  18. WHEN WERE THESE TECHNOLOGIES DEVELOPED? • Aircraft with 12 wings • Helicopter • Combustion engine • Jet engine • Propellers • Gyroscopic auto-pilot

  19. INCREASED COMPLEXITY AND THEN SIMPLIFICATION • Eyeglasses and sunglasses • Tires Mono-systemPoly-systemImproved (Simplified) Mono-system

  20. THE TRANSITION MeThChEM (Mechanical, Thermal, Chemical, Electronic, Magnetic, Electromagnetic) Ex: Polymer Processing Toothbrushes

  21. PROBLEM FORMULATOR™INNOVATION WORKBENCH™

  22. PROBLEM FORMULATOR ™ • Graphically defines the problem • Creates a nearly exhaustive list of ways to solve or at least improve the situation • Links to database of previously solved problems and patents

  23. + = + = + = CHEMICAL PRODUCTION A B Undesired mix Desired mix Undesired mix

  24. Chemical ProductionProblem Formulator Diagram

  25. Chemical Production REFINED Problem Statements for a Selected Box 1. Change the undesired action of [the] (Drops of liquid A meet). 2. Consider easy and timely detection of the action of [the] (Drops of liquid A meet) or its undesired results. 3. Provide a counteraction to the undesired action of [the] (Drops of liquid A meet). 4. Introduce isolation of the undesired action of [the] (Drops of liquid A meet). 5. Exclude the source of the undesired action of [the] (Drops of liquid A meet).

  26. WORKING WITH KNOWLEDGE BASE

  27. Working with Knowledge Base

  28. = + + + + + - CHEMICAL PRODUCTION WITH ELECTRICAL CONTROL + - A B No undesired mix Desired mix No undesired mix

  29. HOW DO WE USE THESE PRINCIPLES TO INCREASE THE VALUE OF INTELLECTUAL PROPERTY?

  30. COFFEE CUP HOLDER PATENT

  31. CUP OF COFFEE

  32. CUP OF COFFEE

  33. CUP OF COFFEE

  34. CUP OF COFFEE

  35. DIRECTIONS - HARMFUL FUNCTIONS Stop the source Stop the action Reduce the consequences Develop a degradable foam Make the cups less visible Start a recycling program

  36. CUP OF COFFEE

  37. CUP OF COFFEE Get the result without intermediate step Find a different way of achieving result Enhance the results

  38. DIRECTIONS--USEFUL FUNCTION Get the result without intermediate step Find a different way of achieving result Enhance the results MeThChEM Heat or cool blade

  39. THE SOLUTION SPACE Mechanical Effects & Technology Thermo-Dynamics P roblem Chemical Effects & Technology Electrical & Magnetic Effects & Technology S olution

  40. DIRECTIONS--USEFUL FUNCTION Get the result without intermediate step Find a different way of achieving result Enhance the results Prescore base material MeThChEM Heat or cool blade

  41. CUP OF COFFEE

  42. CONTRADICTIONS • Resolve not compromise • Separate requirements: • Space • Time

  43. CUP OF COFFEE

  44. SECONDARY PROBLEMS • State as new primary problem to be solved • Identify what is needed to solve this and monitor patents and literature

  45. SYSTEMS APPROACH Insulating Containers: Thermos Jug Sleeping Bag Molten Steel Ladle Catalytic Converter Coffee Cup Paper Containers: Plates, Bowls Boxes Parts Bins Plastic Enclosures: Rocket Nose Cone Dishpans Pipes

  46. CUP OF COFFEE Can you get the feeling of well being by an alternative means?

  47. LINES OF EVOLUTION

  48. OPERATORS/LINES OF EVOLUTION

  49. OPERATORS/LINES OF EVOLUTION

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