Importance of SEO for Real Estate

1. Importance of SEO for Real Estate When it comes to the development and design of your real estate website, you may think SEO (Search Engine Optimisation) isn't that important. In your particular industry, a client searches for a property or looks for an agency to sell their property for them, if you have good listings and a good reputation, you may feel this is all you need, but these days online presence is just as important. With so many real estate agencies lobbying for the largest market share in their area, you need to find your way to the front page of search results. The first page offers more leads, but if you haven't put an effective SEO campaign in place, then chances are the other agencies that have a campaign, will be ahead of you. Search engines all work the same way. The index content on the web. When a user types particular keywords into the search engine, the most useful and most valuable website will appear first. In order to make your way to the first page and even the top result, you need a bulletproof SEO campaign. Searches on Google for real estate has grown twenty percent year on year with ninety percent of prospective buyers searching for relevant properties online, whether they are local or international buyers. Over half of home buyers will conduct an online search before they contact a real estate agent. So even if you have plenty of great listings, you want your site on the first page to achieve new results. Bear in mind that twenty five percent of people searching online will click on the first result that comes up with sixty seven percent of clicks being awarded to the first five results on a SERP (Search Engine Results Page). Seventy one percent of people searching online will only visit the first page of results, with six percent visiting the second or third page, this shows how important SEO is, ensuring you make your way tot he first page to achieve quality leads. Working in real estate, chances are that you don't have a great understanding of SEO, you spend your time focusing on matching buyers to properties and earning a commission. As a result, it's recommended to use a reputable SEO agency that specialises in real estate SEO to help you make your way to the top of search results. SEO is not an overnight success story, it needs monitoring, updating and adding to keep you climbing the ladder, not to mention staying updated on the latest algorithms. Google, for example, updates their algorithms up to six hundred times per year. Most of your first time home buyers are aged twenty five to forty nine with ninety five percent in that age group using the internet to search for their first big investment. More than half will choose one of the top three results with seventy percent being focused on a set city, town or village. This is where local SEO services can benefit your business, helping you climb the list in local results, ensuring that any potential buyers see your name first. A professional and reputable digital marketing specialist will be able to assist you in creating quality and informative content. Content has been king of SEO for many years and with the right targeted keywords and phrases, helps Google index and rank your pages for success.

2. About Us: Genie Crawl is a leading digital marketing agency that is results driven and passionate in providing clients with the best results and first class services. This established boutique agency is backed by more than five years of industry knowledge and experience with a small and dedicated team who provide digital craftsmanship and a no contract service. Genie Crawl offers an extensive range of quality services from the United Kingdom base with more than five hundred completed projects, 96% customer satisfaction and a free site analysis. To find out more, visit https://www.geniecrawl.com .