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The best practices of Magento SEO optimisation and tips on how to optimise your online business

You could be an exceptional and successful business owner, but if your company does not have a strong online presence and does not appear on the first page of search engine results (such as Google), it indicates that there is potential for improvement. For most people, Google algorithms are impossible to understand and without getting too technical, you should understand only one thing very clearly, and that is that search engine optimisation, which involves a great level of talent and experience, is about the best thing that can earn your business those top rankings.

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The best practices of Magento SEO optimisation and tips on how to optimise your online business

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  1. THE BEST PRACTICES OF THE BEST PRACTICES OF MAGENTO SEO OPTIMISATION MAGENTO SEO OPTIMISATION AND TIPS ON HOW TO OPTIMISE AND TIPS ON HOW TO OPTIMISE YOUR ONLINE BUSINESS YOUR ONLINE BUSINESS You could be an exceptional and successful business owner, but if your company does not have a strong online presence and does not appear on the first page of search engine results (such as Google), it indicates that there is potential for improvement. For most people, Google algorithms are impossible to understand and without getting too technical, you should understand only one thing very clearly, and that is that search engine optimisation, which involves a great level of talent and experience, is about the best thing that can earn your business those top rankings. Perhaps you consider yourself an IT specialist of some sorts, and while you can work a little magic on computer software and so on, and find a plethora of informative internet articles on SEO, chances are you won't be able to address any issues with your Magento SEO on your own. Unless you fully grasp complex coding, you will most likely not know exactly what it takes for your business to appear in the top results, hence it is best to rely on Magento SEO optimisation from professionals, like an SEO agency or internet marketing company. Real user experience is one thing that should be at the top of any Magento SEO checklist. The most recent developments in search algorithms demonstrate that, in addition to providing relevant content, search engines like Google want it to be user- friendly, safe, and speedy. The ultimate goal is to provide a positive online experience for all site users and as a result, your Magento search engine optimisation should include real users, and not only Googlebot crawlers. Some of the primary variables that will contribute to your Magento SEO are online performance, safety and HTTPS, and mobile-first indexing, but before we go any further, it might be a good idea to define Magento SEO at this point. Magento search engine optimisation is the process of optimising a Magento- powered website. All SEO on Magento can be divided into three categories namely keyword optimisation, technical SEO, and backlinks. Magento SEO extensions, which can be added to the Magento administration panel, can also assist in achieving higher ranking positions. Magento offers amazing search engine optimisation options, such as robots, but the bottom line is that it should be real-user friendly too so that humans can also optimise your store. The latest Magento version provides web developers with a solid foundation for ensuring that search engines understand your site. The creation of HTML and XML sitemaps is, therefore, a critical component of Magento SEO. The Magento 2 edition, for example, enables web developers to automatically produce an XML sitemap via a series of configuration settings. The Magento 2 settings lack capabilities for HTML

  2. sitemaps, but you can customise an HTML option with the assistance of an experienced web developer. When your XML sitemap is complete, it is normally stored in robot.txt files, which inform search engines which pages of your site to crawl and which not to. If you have low-performing products on your site, a web developer can assist you by using Magento 2 settings to insert the no-follow tag or no-index on product pages that you do not want to be ranked for. Additionally, consistent, short, and legible URLs assist search engines in better understanding the content of a page. Many experts believe that ‘URLs’ are a suitable location to incorporate keys like category names, however, this makes URLs less friendly and much lengthier for both bots and humans and are not really that effective. In fact, there is so much more to Magento SEO optimisation, that it cannot be contained in a single article, but if you would like to know more about this and how your online business can benefit, you should speak to a reliable SEO agency or online marketing company. About Us About Us Genie Crawl is a UK-based online digital marketing agency that has dedicated itself to helping clientele maximize brand visibility and to meet their ongoing online marketing goals. With a range of cost-effective pricing plans and services to cater for all budgets, we assure you that you will be receiving the best digital marketing input from the industry’s best. Our portfolio speaks for itself, showcasing some of the country’s top-grossing online platforms. We work on a month-to-month basis, to guarantee that you never pay for more than you receive. For more information or a free SEO analyses quote, please visit https://www.geniecrawl.com

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