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What DOES This “REALLY” LOOK Like?

What DOES This “REALLY” LOOK Like?. value proposition. key activities. customer relationships. key partners. customer segments. cost structure. revenue streams. key resources. channels. images by JAM. ?. ?. ?. ?. ?. ?. ?. ?. ?. possible alternatives. r adiation -free

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What DOES This “REALLY” LOOK Like?

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  1. What DOES This “REALLY” LOOK Like?

  2. value proposition key activities customer relationships key partners customer segments cost structure revenue streams key resources channels images by JAM

  3. ? ? ? ? ? ? ? ? ?

  4. possible alternatives

  5. radiation-free detection of breast cancer hospitals

  6. proprietary IP medicaldevicemanufacturers

  7. ? ? ? ? ? ? ? ? ?

  8. The Final Presentation How Does This Really Work?Stanford Lean LaunchPad Class 8 Weeks From an Idea to a Business

  9. MammOptics Business Model Canvas 1 Product Development IP Clinical trials FDA Strong clinical data Training Maintenance Hospitals Leading doctors 3rd party manufacturers Distributors Radiation-free Earlier detection Non invasive Pioneering Doctors Hospitals Direct Sales to hospitals IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Capital Equipment Sales and disposable item

  10. MammOptics Business Model Canvas 2 Product Development IP Clinical trials FDA Strong clinical data Training Maintenance Hospitals Leading doctors 3rd party manufacturers Distributors Research Hospitals Radiation-free Earlier detection Non invasive Pioneering Doctors Hospitals Direct Sales to hospitals IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Capital Equipment Sales and disposable item

  11. MammOptics Business Model Canvas 3 Product Development IP Clinical trials FDA Doctors: Earlier detection Price Accuracy Patients: Radiation Free Non-Invasive Strong clinical data Training Maintenance Hospitals (Capital Spending Committee) Leading doctors 3rd party manufacturers Distributors Research Hospitals Pioneering Doctors Hospitals Direct Sales to hospitals IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Capital Equipment Sales and disposable item

  12. MammOptics Business Model Canvas 4 Product Development IP Clinical trials FDA Doctors: Earlier detection Price Accuracy Immediate Results Patients: Radiation Free Non-Invasive Strong clinical data Training Maintenance Hospitals (Capital Spending Committee) Leading doctors 3rd party manufacturers Distributors Research Hospitals Breast Cancer Foundations Pioneering Doctors Hospitals OB/GYNs PCPs Direct Sales to hospitals IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Capital Equipment Sales and disposable item

  13. MammOptics Business Model Canvas 5 Product Development IP Clinical trials FDA ReimbursementPublishing Strong clinical data Training Maintenance Conferences CME courses Doctors: Earlier detection Price Accuracy Patients: Radiation Free Non-Invasive Leading doctors Key Opinion Leaders 3rd party manufacturers Distributors Breast Cancer Foundations ACOGACS OB/GYNs PCPs Direct Sales to hospitals Distributor IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Marketing Costs Capital Equipment Sales and disposable item

  14. MammOptics Business Model Canvas 6 Product Development IP Clinical trials FDA Reimbursement Publishing Strong clinical data Training Maintenance Conferences CME courses Doctors: Earlier detection Price Accuracy Immediate Results Patients: Radiation Free Non-Invasive KOLs 3rd party manufacturers Distributors Breast Cancer Foundations ACOGACS OB/GYNs PCPs Direct Sales to hospitals Distributor IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Marketing Costs Capital Equipment Sales and disposable item Per use fees

  15. MammOptics Business Model Canvas 7 Product Development IP Clinical trials FDA Reimbursement Publishing Strong clinical data Training Maintenance Conferences CME courses Doctors: Earlier detection Price Accuracy Immediate Results Patients: Radiation Free Non-Invasive KOLs 3rd party manufacturers Distributors Breast Cancer Foundations ACOGACS Clinical trial designer OB/GYNs PCPs Direct Sales to hospitals Distributor IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Marketing Costs Per use fees

  16. MammOptics Business Model Canvas 8 Product Development IP Clinical trials FDA Reimbursement Publishing Strong clinical data Training Maintenance Conferences CME courses Doctors: Earlier detection Price Accuracy Immediate Results Patients: Radiation Free Non-Invasive KOLs 3rd party manufacturers (local) Breast Cancer Foundations ACOGACS Clinical trial designer OB/GYNs PCPs Direct Sales to hospitals Distributor IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Marketing Costs Per use fees

  17. MammOptics Business Model Canvas 9 Product Development IP Clinical trials FDA Reimbursement Publishing Strong clinical data Training Maintenance Conferences CME courses Doctors: Earlier detection Price Accuracy Immediate Results Patients: Radiation Free Non-Invasive KOLs 3rd party manufacturers (local) Breast Cancer Foundations ACOGACS Clinical trial designer OB/GYNs PCPs Direct Sales to hospitals Distributor IP Leading doctors Technical Expertise Product Development Clinical trials Operating Costs Marketing Costs Per use fees

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