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1. 1 Research Methods
2. 2 Research Methods
3. 3 Previously…we looked at turning Research ideas into Research Projects
4. And we considered..The literature review process
6. 6 Deciding on the research approach and choosing a research strategy
7. 7 Deciding on the research approach and choosing a research strategy
8. 8 Deciding on the research approach and choosing a research strategy
11. 11 Research philosophy
12. 12 Positivism
13. 13 Positivism (a.k.a ‘Logical Positivism’)
14. 14 Positivism
15. 15 Phenomenology
16. 16 Phenomenology emphasises -
17. 17 Phenomenology could be used to study -
18. 18 Other epistemologies
21. 21 Choosing a research approach
22. 22
23. 23
24. 24
26. 26 A hypothesis states that there is a relationship between two concepts and specifies the direction of that relationship.
27. 27 Key terms explained
28. 28 Variables
29. 29 Variables
30. 30 variables
31. 31 A scattergram shows an association between age of respondent and gross annual income (Job Survey Data)
32. 32 Deduction: testing theory
33. 33 Deduction: testing theory
34. 34 Deduction: testing theory
35. 35 Deduction: testing theory
36. 36 Induction: building theory
37. 37 Induction: building theory
38. 38 Induction: building theory
39. 39 Knowing your approach
40. 40 Knowing your approach
41. 41 Combining approaches
42. 42 Combining approaches: the constraints
43. 43 Combining approaches: the constraints
45. 45
46. 46
47. 47 The different research strategies
48. 48 Experiment
49. 49 The experimental design
50. 50
51. 51 Survey defined -
52. 52 The British empirical tradition:
53. 53 The British empirical tradition:
54. 54 Some sites to browse…..
57. 57
58. 58 Surveys
59. 59 Research questions appropriate for a survey
60. 60
61. 61 Main advantages of survey
62. 62 The more structured the techniques...
63. 63
64. 64
65. 65
66. 66 Case study
68. 68 Exploratory, descriptive and explanatory studies
69. 69 Exploratory studies
70. 70 Exploratory studies
71. 71 Descriptive studies
72. 72 Explanatory studies
74. 74 Cross-sectional Studies Collect data at only one time point.
75. 75 Longitudinal Studies Collects data at a number of time points.
77. 77
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81. 81 4.3 Multi-method approaches
82. 82 4.3 Multi-method approaches
83. 83 4.4 The credibility of research findings
84. 84
85. 85
86. 86 Threats to validity
87. 87 Threats to Validity: History
88. 88 Threats to Validity: Testing
89. 89 Threats to Validity: Instrumentation
90. 90 Threats to Validity: Mortality
91. 91 Threats to Validity: Ambiguity about causal direction
92. 92 Generalisability
93. 93 Logic leaps and false assumptions
94. 94 Logic leaps and false assumptions
95. 95 Logic leaps and false assumptions
96. 96 Logic leaps and false assumptions
97. 97 Logic leaps and false assumptions
98. 98 4.5 The ethics of research design
102. 102 4.6 Summary
103. 103 Summary
104. 104 Summary
105. 105
106. 106
