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4.2 [3] How to Engage Vertical Participation

4.2 [3] How to Engage Vertical Participation. ATIS Delegation Presenter: Gale Lightfoot (Cisco Systems) Meeting of Potential M2M Consolidation Partners #2 Washington DC, USA 17-18 August 2011. M2MCons02_08. Leverage Regional Relationships with Verticals.

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4.2 [3] How to Engage Vertical Participation

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  1. 4.2 [3] How to Engage Vertical Participation ATIS Delegation Presenter: Gale Lightfoot (Cisco Systems) Meeting of Potential M2M Consolidation Partners #2 Washington DC, USA 17-18 August 2011 M2MCons02_08

  2. Leverage Regional Relationships with Verticals • Participating Regional SDO’s seek to be a bridge between the M2M Global Harmonization Initiative (MGHI) and verticals. • Encourage their Participation • Preferable that the VMPs be global in scope & represent industry balance • Examples include: Connected Home, Connected Vehicle/telematics, eHealth, Smart Grid, etc. • Present MGHI Desire for Vertical Membership AND Participation • Agreement for equal participation, rights and position for VMPs • Create environment that fosters MGHI acceptance by regional verticals • Articulate Strategy and Structure for MGHI • Don’t mess with “what works” -> Address Service Layer Perspective • Encourage Verticals to assist in identifying requirements relative to MGHI • Gather requirements from verticals that will not be involved MGHI, while continuing to foster relationship with MGHI

  3. Seek “WIDE Spectrum” representation:BroadRegional & Industry Balance Vertical w/Broad Regional “coverage” & Industry Balance Vertical w/Regional “coverage” Vertical w/Narrow “coverage” 3 3

  4. Thresholds! • Vertical Participation Threshold Elements: • Agreement for equal participation, rights and position for VMPs • Balance among industries represented by the VMPs is required (whether regional or global) • The ratio of regions represented by the VMPs is preferred to approximately reflect the ratios represented in M2M-Cons01(11)17 • Each regions should identify their candidate VMPs since each region has different focus, participation level, numbers of verticals, etc.

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