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Ethical issues in pricing

Ethical issues in pricing. Rip-off Britain Wal-mart selling Pantene 27% cheaper, Pampers 11% cheaper Procter and Gamble, Heinz, Unilever, Coca Cola all accused of overcharging Principle of fairness in pricing Utilitarian thinking Value, worth and fairness Non-price increases

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Ethical issues in pricing

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  1. Ethical issues in pricing • Rip-off Britain • Wal-mart selling Pantene 27% cheaper, Pampers 11% cheaper • Procter and Gamble, Heinz, Unilever, Coca Cola all accused of overcharging • Principle of fairness in pricing • Utilitarian thinking • Value, worth and fairness • Non-price increases • Discount pricing – Netto, TK Maxx, Aldi

  2. Ethical issues in pricing • Ethical pricing and the pharmaceutical industry • Oxfam; Medecin Sans Frontiere; United Nations • South Africa, Kenya and Brazil • South African govt vs 39 drugs companies • AZT - Burroughs Wellcome Co. • Year’s treatment by AZT $6500 • Cipla Ltd – generic substitute; without license/patent permission • High price justification

  3. Ethical issues in pricing • Research costs • Threat of obsolescence • Arguments against regulation by drugs firms • GlaxoSmithKline profits - £5.327 billion • Ethical questions • Summary

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