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THE FUTURE OF E-COMMERCE IN 2020

The future of e-commerce is going to be full of mind-blowing improvements and innovations for both businesses and consumers. Whether you are a businessperson or you are working at an online shopping site you should be aware of all the changes in the e-commerce environment.

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THE FUTURE OF E-COMMERCE IN 2020

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  1. THE FUTUREOF E-COMMERCE IN2020 HOKOSOKO.COM

  2. $200million Aseveryaspectofourlivesgettingdigitizedthefuture ofe-commerceisalsogettingbrighter;itisenormously made its way from desktop users to laptop users and now mobile users. Nowadays, excitement begins with e-commerce but brick and mortar stores still receive thehugeshareofthebusiness.Hence,thefutureliesin thecombinationofonlineandofflinestores.

  3. In 2019, global e-commerce sales earned about 3.5 trillion dollars worldwide which proves that e- commerce is growingly profitable option for businesses. It has been expected that Indian e- commerce market will hit$200 million by the year 2026. Nowadays, consumers don’t go for the products which everyone else is exploring rather they need something that grabs their attention or that has been customized for them only.

  4. FUTURE OF E-COMMERCE FORRETAILERS EMERGING MARKETPLACES WILL PLAY AN IMPORTANTROLE B2B E-COMMERCEAUTOMATION SHIPPING AND FULFILMENT CENTRES ENVIRONMENTALLY CONSCIOUSCUSTOMERS

  5. EMERGING MARKETPLACES WILL PLAY AN IMPORTANT ROLE Developing marketplaces like India, Russia, Brazil and South Africa are expected to play an enormous role in the future of e- commerce. It is believed that approximately 3 billion buyers of these developing markets will acquire internet by 2022. It is also expected that in 2022, 20% of all the retail sales will come from theconsumerswhocurrentlylivesinthoseemergingmarkets.The best part is that most of these markets are untapped by the alreadyexistede-commercebusinesses.Itmeansthatthenewe- commercebrandswillgetplentyofopportunitiestopopupwithin those emerging markets and provide their services to local consumers.

  6. B2B E-commercemarketisnomoreruledbyB2C.Thee-commercesalesinB2Bare estimatedtogrowto$6.6trillionthisyear.Thereisarisingtrendwhere organizationsarepurchasingproducts,softwareandservicesfortheirown employees.Now,B2Bisnotjustaboutwholesalerssellingtoretailersbutitisa fast-growingindustrythatisheadedbySaaSandothertechnology companies.Theadvancementsintechnologieshavemadeourlivestrouble- freeandbusinessesmorecost-effectivethereforee-commerceplatformsare allocatingmorebudgetstoB2Bpurchaseseveryyear.If youareaB2Btrader thenyoushouldmakesurethatyoure-commercestorepermitslargeorders, greatdiscounts,invoicingandtheabilitytoreordereasily.

  7. ECOMMERCE AUTOMATION Theautomationofe-commerceisamajordeveloping elementofonlinebusiness.Thisexpandsfrommarketing automationtowarehousingandbeyond.Atthisphase everybusinesshasanelementmechanizedtoanextent.It isexceptionalasitgivesfreetimetotheemployeesfor moreimportantwork.Forinstance:organizationsthatown warehousescanuseroboticstoexecutetheirbusinessas itwillfreeuptheirstafffordoingmoreimportanttasks.

  8. SHIPPING ANDFULFILMENT CENTRES Anotherslow-goingtrendine-commerceisthegrowthof shippingandfulfilmentcentres.Asconsumersare purchasingmoregoodsonlinethereforethereisa requirementofmoreshippingcentresthatcanshipitemsto thecustomersintheshortesttimepossible.Theshipping andfulfilmentcentresaroundtheworldaregettingfaster andmoreautomated.Ifyouhaveyourinventoryinvarious locationsaroundthecountry,yourproductswillbecloserto theconsumerwhichmeansthetransportationcostandtime will bereduced.

  9. ENVIRONMENTALLY CONSCIOUS CUSTOMERS Nowadays, customers do not go for thestoreswhich provide better prices rather they think abouttheimpact a product will have on theenvironment.Almost everybody is buying glass containers ratherthanplastic. The retailers should make sure that theirproductsare not having any negative impact on theenvironment.

  10. FUTUREOFE- COMMERCEFOR MARKETERS Illustrate on a map where your product or service is available for purchase. You can also use atable or a list of the online and physical stores where your product or service can bebought.

  11. FUTUREOF ECOMMERCEFOR MARKETERS DEVICE USAGE WILL BECOME MORE DOMINANT VIDEO IS ON THE RISE THE FUTURE OF E-COMMERCE MARKETING PERSONALIZATIONISKEYTOSUCCESS CUSTOMER EXPERIENCE

  12. DEVICEUSAGEWILL BECOMEMORE DOMINANT If we talk about the future of e-commerce, one thingissure that more importance will be given to the devicesthatshoppers use for purchasing products online. Earlier people usedtoshop online using their desktop. Now, it is totallyopposite.Presently, e-commerce businesses design their websitesthinkingabout the mobile users before desktop users. Accordingtothe research around 56% of buyers use their mobile devicesto research about theproducts.

  13. VIDEOISONTHE RISE 40 30 E-commerce businesses need to improve theirvideoskills because video is expected to play a huge part inthefuture of e-commerce. According to the research, 60%ofbuyers would rather watch a video of the product thanreadingthe product description while shopping. The reasonforthis change in the shopping behaviour of the customersmaybe due to the rise of social media appslikeInstagram, Facebook and Snapchat which give priority tothevideo content. So, if you want to become successful inthee- commerce 2020 you need to add video elements toyour product listings. 20 10 0 Item1 Item2 Item3 Item4

  14. THEFUTUREOF ECOMMERCE MARKETING 40 30 20 E-commerce businesses cannot grow only with goodqualityproducts; they will also require customers forpurchasingtheir products.Ecommerce businesses cannot succeed withgreatproducts alone – they need to draw in customers to purchasethem.Only because of this great marketing is always essentialforbecoming successful in e-commerce.As consumers are gettingmorefamiliar with shopping on their mobile devices, it is importantforthe businesses to learn optimizing their marketing campaigns formobile devicestoo. 10 0 Item1 Item2 Item3 Item4 Item5

  15. PERSONALIZATION ISKEYTOSUCCESS E-commerce marketplaces usesanalgorithm thatcollectsdataaboutthecustomersi.e.their tastes, behaviours, etc. Theygiveyou suggestionsabouttheproductsthattheythink you’re most likelytopurchase. Theymake customers feel like there is someonebehindthe computer screen whocares for them. WWW.HOKOSOKO.COM

  16. CUSTOMER EXPERIENCE Ifyouwantyourbusinesstosucceedthenbothin-houseandonline customer experience is essential. You can hire experienced sales assistantswhocanhelpcustomersinsolvingtheirissues.

  17. CONCLUDING THOUGHTS ON THEFUTUREOFE-COMMERCE Undoubtedly,thefutureofe-commerceisgoingto be full of mind-blowing improvements and innovationsforbothbusinessesandconsumers. Whether you are a businessperson or you are workingatanonlineshoppingsiteyoushouldbe aware of all the changes in the e-commerce environment.

  18. Contactus +91-995-816-6266 info@hokosoko.com www.hokosoko.com

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