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Fantastic Four Secrets to Maximize ROI in Online Trade Shows

Every successful event be it in-person or virtual has its recipe for success. All the stakeholders involved in planning and executing online trade shows know how to cost consuming is the entire process. To get the maximum returns on the financial and time and energy investment in the event using online trade shows.

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Fantastic Four Secrets to Maximize ROI in Online Trade Shows

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  1. ************************************************************************** Every successful event be it in-person or virtual has its recipe for success. All the stakeholders involved in planning and executing online trade shows know how to cost consuming is the entire process. To get the maximum returns on the financial and time and energy investment in the event we bring you fab 4 secrets. These secrets will help your stakeholders to get the best event ROI from a virtual trade fair. Let’s have a look: 1. Create the BEST Marketing Strategy Devise a bulletproof marketing plan covering all the aspects i.e., of pre-event, during the event, and post-event marketing for your online trade shows. Announce the dates for the virtual event, create noise on social channels, do an email blast for all your clients and subscribers, and so on. Provide discounts, referral coders, and freebies on registration. The more the registrations, more the crowd you can expect at your virtual booths. It is necessary to keep the traffic coming in your booths. 2. Cover all the virtual planning basics Plan ahead. Take your sweet time to create virtual trade fair planning and execution strategy. 1 | P a g e

  2. Define objectives, gather speakers, plan the agenda, choose software vendors, conduct dry runs, etc. 3. Use the best Virtual Event Platform Stay updated with the upcoming event tech in the industry. Set a budget, shop around, and clear all your queries before selecting a virtual event platform vendor. Given the advancement of technology in the industry has spiked since the past year, choose wisely. Get all the integrations, customize as per your requirements, get lead gen features in place in the software for your virtual trade fair. 4. Analyze the data and improve on the performance Exhibitors and organizers want some key results and data points at the end of any event. Virtual has given vast options to capture certain behaviors and analytics of attendees and provide a detailed report. With a virtual event platform like Hubilo exhibitors can Measure the number of active attendees accessing their profiles, Access the summary of live chat that took place during the event, Identify the number of attendees that viewed their product videos, etc. Follow Us for more details: - Facebook | Twitter | LinkedIn | Instagram | Pinterest | YouTube | Blog 2 | P a g e

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