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Chapter 5/6: Supply/Prices

Chapter 5/6: Supply/Prices. Section 1: Understanding Supply. Supply is the counterpart to demand, together they shape markets. Supply. Supply is the amount of goods or services available. Law of Supply. Suppliers will offer more of a good at a higher price, and vice versa. Price. Supply.

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Chapter 5/6: Supply/Prices

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  1. Chapter 5/6: Supply/Prices

  2. Section 1: Understanding Supply • Supply is the counterpart to demand, together they shape markets.

  3. Supply • Supply is the amount of goods or services available.

  4. Law of Supply • Suppliers will offer more of a good at a higher price, and vice versa. Price Supply Supply Price

  5. Supply Schedule • A supply schedule is a table that lists quantity supply levels at different prices.

  6. Market Supply Schedule • A market supply schedule charts supply levels for an entire economy.

  7. Supply Curve • Supply curves plot the data from demand schedules onto a graph.

  8. Creating our own supply schedule How much would you sell an ipad for?

  9. Elasticity of Supply • Elasticity measures the way supply responds to changes in price. • Elastic supply = supply changes greatly • Inelastic supply = supply doesn’t change much

  10. Elastic Supply • An increase/decrease in price greatly impacts the level of supply. • Examples?

  11. Inelastic Supply • An increase/decrease in price doesn’t greatly impact the level of supply. • Examples?

  12. Section 3: Costs of Production • Supply is influenced not only by demand, but by the costs of production.

  13. Costs • Costs can be divided into two categories… • Fixed cost: a cost that does not change, no matter how much is produced. • Variable cost: A cost that rises and falls depending on how much is produced.

  14. Business Cost Exercise • With a partner, quickly create a business idea. • Come up with a list of all the different costs you will have in supplying your good/service.

  15. Business Cost Exercise • With a partner, quickly create a business idea. • Come up with a list of all the different costs you will have in supplying your good/service. • Determine which are fixed costs and which are variable.

  16. Examples of Fixed and Variable Costs • Fixed: • Rent/mortgage • Equipment purchase/repair • Property taxes • Salaries of workers • Variable: • Extra resources to produce more • Extra employees • Advertising/Marketing • Utilities: heat/electric

  17. Total Cost • Fixed costs + variable costs = total cost

  18. Managing Variable Costs • Businesses need to decide whether creating additional supply is worth the additional costs.

  19. Section 3: Changes in Supply • Like demand curves, sometimes shifts occur along the curve, and sometimes the entire curve shifts.

  20. Supply Shifts • Impacts on supply include… • Change of price for good/service • Production costs • Technology • Government influence on supply

  21. Supply Curve • Supply Curves can shift right or left depending on increased or decreased supply levels at all costs.

  22. Supply Decrease

  23. Impacts on Supply: Technology • Improved technology often increases the potential supply for goods or services.

  24. Impacts on Supply: Government • Subsidies: government payment to support a business or market. • Examples: agriculture, oil

  25. Impacts on Supply: Taxes • Taxes impact supply levels • Excise tax: tax on the production or sale of a good (often to discourage their supply)

  26. Impacts on Supply: Government • Regulation: government regulation can increase or decrease supply. • Example: environmental regulation

  27. Future Expectations • Future expectations impact supply: will the demand go up or down for this product?

  28. Chapter 6: Prices • Prices are always changing, based on availability (supply) and demand.

  29. Section 1: Combining Supply & Demand • Together, supply and demand interact to determine prices.

  30. Equilibrium Price • The point where demand and supply meet is the equilibrium point where prices are set.

  31. Supply/Demand Schedule

  32. Supply/Demand Curve • Equilibrium point is where the two lines intersect.

  33. Disequilibrium • Disequilibrium occurs whenever the amount supplied is not equal to the amount demanded at a certain price.

  34. Excess Demand • Excess demand occurs when there is more demand than supply.

  35. Excess Demand • When the price is below equilibrium, excess demand occurs.

  36. Excess Supply • Excess supply happens when there is more supply than demand.

  37. Excess Supply • When the price is above equilibrium, excess supply occurs.

  38. Government Intervention: Price Ceilings • Sometimes government intervenes to control prices. • Price ceiling: a maximum price that can be legally charged for something. • Example: rent control

  39. Price Ceiling

  40. Government Intervention:Price Floor • Price Floor: a minimum amount that can be charged for an item. • Example: Agriculture, minimum wage.

  41. Price Floor

  42. Section 2: Changes in Equilibrium • As supply and demand shift, equilibrium prices change.

  43. Shifts in Supply • If demand remains the same… • An increase in supply will lower price. • A decrease in supply will raise the price. • Example: bacon shortage!

  44. Increase in Supply Curve • A new supply curve changes the equilibrium price. P1 P2

  45. Decrease in Supply Curve • A new supply curve changes the equilibrium price. P2 P1

  46. Shifts in Demand • If supply remains the same… • An increase in demand will increase the equilibrium price. • A decrease in demand will lower equilibrium price. • Example: Ironic, hipster t-shirts

  47. Increase in Demand Curve • A new demand curve changes the equilibrium price. P2 P1

  48. Decrease in Demand Curve • A new demand curve changes the equilibrium price. P1 P2

  49. What if both Demand and Supply Increase (or Decrease)? • Housing: • increased demand + increased supply = consistent prices

  50. What if both Demand and Supply Increase (or Decrease)? P1 P2

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