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Strong growth driven by extensive network video projects January- September 2007

Strong growth driven by extensive network video projects January- September 2007. Ray Mauritsson, CEO Fredrik Sjöstrand, CFO. Today's agenda. This is Axis Q3 2007 Axis product portfolio The network video market Total cost of owership (TCO). This is Axis. Founded in 1984

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Strong growth driven by extensive network video projects January- September 2007

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  1. Strong growth driven by extensive network video projectsJanuary- September 2007 Ray Mauritsson, CEO Fredrik Sjöstrand, CFO

  2. Today's agenda • This is Axis • Q3 2007 • Axis product portfolio • The network video market • Total cost of owership (TCO)

  3. This is Axis • Founded in 1984 • An IT-company driving the network video market • Worldwide presence in 18 countries, 523 employees* • Product areas, Network Video Solutions Network Print Servers • Net sales in 2006: MSEK 1 202 (US$163M) • Global partnerships through distributors, resellers and system integrators • Listed on OMX Nordic Exchange, Stockholm Large Cap and Information, Technology exchanges * Q3, 2007

  4. Global distribution and sales Distributors Resellers System integrators End user

  5. Accessories The market’s broadest video portfolio Fixed cameras Domes & PTZ’s Video servers Management SW AXIS Camera Station AXIS Camera Mgmt ADP > 500 Partners AXIS 262+ NVR AXIS 233DAXIS 232D+ AXIS 231D+ AXIS 214 PTZ AXIS 213 PTZ AXIS 215 PTZAXIS 212 PTZ AXIS 243Q AXIS 243SA AXIS 241QA AXIS 241Q AXIS 241S AXIS 247S AXIS 240Q AXIS 291 1U Rack AXIS 3U Rack AXIS 223M AXIS 221 AXIS 225FD AXIS 216MFD/216MFD-V AXIS 211M AXIS 216FD/216FD-V AXIS 211W AXIS 211/211A AXIS 210/210A AXIS 209FD-R AXIS 209FD/209MFD AXIS 207MW AXIS 207/207W AXIS 206

  6. Highlights January-September, 2007 • Total net sales 1 193 (841) MSEK • Total growth + 42% • Stable growth within video + 48% • High activity in the market • Adding orders to previously announced installations

  7. Sales January - September, 2007 • Total sales • 1 193 MSEK (841) • Growth 42% • Currency effects - 61 MSEK • Video sales • 1 090 MSEK (738) • Growth 48% MSEK Growth

  8. Operating expenses

  9. EBIT and Gross margin • Gross margin • 54.5% (55.3%) • Operating margin • 23.1% (22.7%) • Profit margin • 23.0% (22.6%) MSEK Margin Q3 2007

  10. Sales in the product areas Video 93% Print & Scan 6% Other 1% Growth in product areas Other +37 % Print & Scan - 11% Video + 54% Q3 2007

  11. Sales in the regions Americas EMEA Asia 45% 47% 8% Q3, 2007

  12. Latest news • Installations in Casino in US, August • AXIS open office in India, AugustAxis cameras featured in Telia HemKoll service, September • Product launches • AXIS 209MFD • AXIS 209FD • AXIS 211 W • Active Tampering Alarm

  13. Intelligent Video • Active Camera Tampering • Detects re-direction • Detects blocking • Detects covering and spray-painting • Detects out of focus • More information www.axis.com

  14. The first million • One million network cameras delivered

  15. Network camera penetration by country Highest market penetration Source: World Market for Video Surveillance Equipment 2006 Ed, IMS Research

  16. Customer segments • Banking & Finance • Education • Government • Industrial • Retail • Transportation

  17. 34% 54% 16% 25% 6% 21% 25% 19% Total cost of ownership (TCO) • Research conducted by an independent research firm • Develop a Total Cost of Ownership (TCO) comparison of video surveillance systems- Analog vs. Digital • Installation in a single school building with30 indoor and 10 outdoor cameras • 3 steps • Develop baseline operational scenario • Collect cost data • Compile finding • Conclusion • Total cost of ownership is lower in anIP-based installation • The network system is scalable and more flexible • More information at www.axis.com

  18. Growth of the global market Growth 40% Growth 10% CCTV Network Video

  19. Future outlook, Axis goals • Focused product range • Aggressive product development • Intelligent solutions • Focused business model • Loyal partnerships • Focused company Market leadership Professional Network Video

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