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NeuStar

NeuStar. Serve the needs of specific communities of interest Telecommunications industry Global Business Community Neutral third party model Legacy of transitioning and managing mission critical infrastructure North American and Pan-European numbering plans

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NeuStar

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  1. NeuStar • Serve the needs of specific communities of interest • Telecommunications industry • Global Business Community • Neutral third party model • Legacy of transitioning and managing mission critical infrastructure • North American and Pan-European numbering plans • Master database used to route over 1B calls every day • Registry operator for .BIZ and .US • Financial strength • Raised over $130M of cash equity • No new capital required to operate “.org” • On-going commitment of world’s leading financial investors “Neutral third party provider of mission critical public resources”

  2. Responsiveness to Diverse Community • NeuStar Community Outreach • Commissioned independent research study • Direct discussions with hundreds of noncommercial organizations • Represent combined 1MM+ member organizations and individuals • What the noncommercial community told us: • Transition must not affect their day-to-day operations • Noncommercial organizations should have a say in what .org is and what it becomes • Preserve and improve .org noncommercial identity “Serving all sectors, geographies and organization sizes”

  3. Seamless Transition “Transition plan based on real experience” • Leverage existing registry to meet timeline • Proven registry platform...it’s there today • Relationships with registrars representing 99% of existing .org registrations • Leveraging the capabilities of our 300+ employees • Experience transitioning mission critical resources • Transitioned North American numbering to a centralized database • Only applicant with experience transitioning TLD from Verisign • Zero impact to users • A detailed comprehensive plan based on practical experience • Risk identification / mitigation / contingency planning • Verisign role clearly defined • No impact on mission critical services including name resolution and whois • No need to coordinate with multiple partners = less risk

  4. Responsiveness to Community “Our partner… the entire noncommercial community” • Independent “.org Global Policy Council” • Framework to ensure representation from ALL sectors, geographies, and both large and small organizations • Council members will be selected by independent noncommercial representatives • System of checks and balances • All NeuStar initiated proposals must include written recommendations of Council • All Council initiated proposals will be submitted to ICANN with NeuStar recommendations • All draft recommendations posted for public comment • Council staff, tools and outreach activities will be funded by NeuStar

  5. Support from Community Wondir William G. McGowan Foundation TelecomHUB First Book Hong Kong China Foundation Royal Mencap Society CNNIC Independent Sector World Gold Council National Kidney Foundation SRI International Stargazer New Media Society Food & Agriculture Organization of United Nations TWNIC American Society of Association Executives Far Eastern Memorial Foundation PCIA International Bar Association NARUC International Air Transport Association

  6. .org Integrity and Differentiation • Code of Conduct requires ALL NeuStar supported marketing to be targeted exclusively at noncommercial community • Marketing plan based on extensive primary research with organizations representing a combined 1MM+ organizations and individual members • Improve geographic, sector diversity and channel diversity • Introduce services that meet specific needs of the noncommercial community “Preserving and strengthening .org identity”

  7. Enabling Competition “Our core business is enabling competition” • Neutral third party model is best way to achieve fair and open competition • No ownership in a Registrar • No registrar or group of registrars has operating control • All registrars receive equal access and treatment • Complete independence from the incumbent • Small registry with less than 3% of existing market, but with the potential to challenge the dominant provider • Highly competitive pricing – $5.00

  8. NeuStar’s .org Solution • Seamless transition plan based on real experience • Diverse “.org Global Policy Council” to ensure responsiveness • Marketing plan that preserves and strengthens .org noncommercial identity • Neutral third party model to enable competition

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