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User Generated Content – ASIDIC Spring 2008

User Generated Content – ASIDIC Spring 2008. Jim Fowler. CEO and Co-Founder. March 17, 2008. User Generated Content. or. ?. Nuff Said…. Larger Revolution at Hand. Open Source Software Adoption. Alexa Rank of 9!. Wikipedia Traffic. Business Contact Records. What is Jigsaw?.

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User Generated Content – ASIDIC Spring 2008

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  1. User Generated Content – ASIDIC Spring 2008 Jim Fowler CEO and Co-Founder March 17, 2008

  2. User Generated Content or ?

  3. Nuff Said…..

  4. Larger Revolution at Hand

  5. Open Source Software Adoption

  6. Alexa Rank of 9! Wikipedia Traffic

  7. Business Contact Records

  8. What is Jigsaw? • Online Business Directory • Business Contactand Company data • Members Build and Maintain the Database

  9. 100% Complete Data (including email) 72% Direct Dial Phone # Business Cards 8M Contact Records

  10. Companies 800K Company Records

  11. 425K Jigsaw Members

  12. Learnings from the Front Lines

  13. Depth vs. Breadth of Content Number of Records Encyclopedia Britannica Encyclopedia Britannica Depth of Records Encyclopedia Britannica Wikipedia

  14. 90/9/1 Rule of UGC Updated Records on Jigsaw

  15. Employ the Tom Sawyer Effect 500+ Rated Data Contributions 75+ Rated Data Contributions 25+ Rated Data Contributions All Jigsaw Members

  16. Yin and Yang of UGC • Yang • Wild West • Managing Community • Yin • Deep and Wide Data • New Business Model • Constantly Improving • High Margins

  17. Thank You! Jim Fowler CEO fowler@jigsaw.com T. 650.235.8420 F. 650.235.8425 2 Waters Park Drive, Suite 250 San Mateo, California 94403 www.jigsaw.com

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