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storytelling PoV :

STORY design. storytelling PoV : authentic, character-driven drama that captures all your learnings in 4 minutes . STORY design. STORY design. dramatic arc. event. conflict. action. STORY design. POV/solution. insight. event. conflict. need. action.

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storytelling PoV :

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  1. STORY design storytelling PoV: authentic, character-driven drama that captures all your learnings in 4 minutes

  2. STORY design

  3. STORY design dramatic arc event conflict action

  4. STORY design POV/solution insight event conflict need action

  5. What are we looking for? • A story that connects user needs to your prototypes • A bit of your story: failure, learning, change • Humor + insight • Can be a skit or a play… • 4 min presentation + 4 minute question and answer

  6. quick shorter is better, only necessary details personal focus on a character, 1st person voice straightforward clearly state your insight(s) & intent authentic be honest surprising describe the “obvious” in a new way dramatic leave tension + unanswered questions concrete use examples, details, scenarios storytelling TIPS

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