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Mr. Bartley Jackson

Mr. Bartley Jackson. Chairman, Guam Hotel and Restaurant Association. Tourism Industry. Guam’s tourism industry is 40+ years old Responsible for 60 percent of the Gross Island Product More than $36 million in Gross Receipts Tax each year

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Mr. Bartley Jackson

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  1. Mr. Bartley Jackson Chairman, Guam Hotel and Restaurant Association

  2. Tourism Industry • Guam’s tourism industry is 40+ years old • Responsible for 60 percent of the Gross Island Product • More than $36 million in Gross Receipts Tax each year • More than $20 million in Hotel Occupancy Tax each year

  3. Tourism Industry • Global Insight study for GVB (as of June 2007) • Tourists spend on shopping (42.9%), lodging (30.8%), entertainment (14%), food & beverage (11.5%) and transportation (0.8%) • One job on Guam is created for every $76,000 in additional visitor spending • For every $8 spent by visitor, thhey pay $1 in taxes • Without tourism, each household would pay an additional $2,577 in taxes to maintain the current level of tax receipts • Continued improvement in core markets • Japan, Korea, and Taiwan

  4. Tourism Industry • Positive outlook for tourism with emerging markets • Russia • 2,000 arrivals expected • 336 arrivals in 2/2012 vs. 115 in 2/2011 • 192% increase Year-to-Date • China • 20,000 arrivals expected • 2,859 in Arrivals in 2/2012 vs. 2,226 in 2/2011 • 28% increase Year-to-Date For every $8 in visitor spend is a $1 in tax revenue, therefore 22,000 new visitors spending more than $6,000 during their stay on Guam equates to $16.5M

  5. Tourism Industry • As we expand on each market, we will continue to see Guam’s tourism industry go through many challenges • Retail expectations • Service expectations • Guest experiences • Language barriers • Tourist demographics shifting psychographics, purchasing power, thus affecting overall revenue and taxes for Guam • Labor shortage • Unskilled workers (e.g. guest contact) • Professional, silled workers (e.g. engineering, accounting, HHR) • Need for additional skilled laborers

  6. Tourism and the Military • Since the 1970’s, tourism and military have. co-existed. • Both industries have increased and decreased presence throughout the 1980’s, 1990s and most recently in 2000s. • Both industries have been challenged with economic issues, budget cuts, and global financial crisis.

  7. Tourism and the Military • Both industries are working at a build up: • National Defense Authorization Act approving funds for the relocation of marines and other branches of military to Guam! • GVB, GHRA, and industry stakeholders working with the Governor and Congresswoman on the Guam-CNMI Visa Waiver program to expand parole authority to China! (received Russia parole authority in January 2012)

  8. Employement in Tourism • Directly employs more than 20,000 people • Approximately 25 percent of the employed population in non-Government jobs • Indirect jobs for more than 30,000 people • Contributes more than $200 million in wages each year • Additional millions in employee benefits • Industry has 35% turnover rate • Expected to increase with skilled workers leaving hospitality

  9. Employment in Tourism – Guam Census • Guam Census 2000 • Total population of 154,805 people • Tourism industry employs the following demographic mix: • 60% Filipino • 20% Chamorro • 10% outer islands • 10% Asian/ Other • Guam Census 2010 • Total population of 159,358 • Demographic profile is not available at this time as per the Bureau of Statistics & Plans.

  10. Workforce Development • Educate employees • Continually Develop the workforce • Be a resource for our members • Provide training programs through GHRA and other organizations • Conduct regular annual wage and benefits survey and review • Improve the service standards in the industry • Provide tools to comply with industry regulatory standards • Promote internship programs through GDOE, GCC and UOG • Support International internship for cultural exchange • Lead the industry

  11. Training Programs • GHRA is committed to being the lead NGO to advocate just legislation and assist with governmental regulartions. • GHRA provides the tools to meet industry standards: • Food safety programs and certification (e.g. DPHSS, HSSP) • Safety and security programs and certifications (e.g. GHS/ OCD) • Occupational safety and health programs (e.g. OSHA) • Pesticides training (e.g. GEPA) • GHRA promotes hard and soft skills training all year long • GHRA provides free training programs for small businesses through the USDA RBEG grant.

  12. US Registered Apprenticeship • Tourism jobs are listed in the Demands Occupatioin Listing • Guam’s DOL’s Guam Registered Apprenticesip Program (GRAP) includes economic incentives for employers • Free education with the Manpower Development Fund (70 percent of every $1000 goes to apprenticeship) • Educate and train to create a skilled workforce • On the job training with journeymen • Engages employers to hire and/ or sponsor employees for the US Registered Apprenticeship program • Nationally recognized program and education

  13. Strategic Partnerships • Department of Labor • GHRA is one of five representatives for private sector represented on the Workforce Investment Act (WIA) Board • AHRD • Passport to Careers • Dislocated Workers • Vocational programs in high schools with GCC and UOG • Pro Start • Lodging Management Program • GCC Culinary Arts and tourism programs • UOG International Tourism degree • Support programs withh the Tourism Education Council

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