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EPA Region 4

EPA Region 4. Risk Communications Overview. Incident Command System (ICS) Refresher. Incident Command System (ICS). Designed to integrate resources from numerous organizations into a single response structure using common terminology and processes. Just the Facts Please….

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EPA Region 4

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Presentation Transcript

  1. EPA Region 4 Risk Communications Overview

  2. Incident Command System (ICS) Refresher

  3. Incident Command System (ICS) • Designed to integrate resources from numerous organizations into a single response structure using common terminology and processes

  4. Just the Facts Please… • Verify and establish the facts • Determine your agency’s role and activities • Ex. Soil sampling, air monitoring, etc… • Craft a desk statement to capture this information

  5. Next Steps • Start developing a list of FAQs • Work w/ partners to coordinate answers for the media and public • Recommended actions, instructions, hotline numbers, etc… • Identify subject matter expert for the event • Develop a communications plan (if time permits)

  6. The Importance of Data • Data drives the response • Data drives the news • Everyone wants data • You want data • The public wants data • The Incident Commander wants data • The White House wants data • Other agencies want data • Data • Data • Data • (Did we mention the importance of data?)

  7. Data Coordination is key PIOs constantly track data availability PIOs coordinate with scientists and management to determine messaging language No data posted without an explanation Data is released to the public and media via web, press release, social media, etc.

  8. Ten Reasons to Release Information 1.People are Entitled to Information that affects their lives. 2 Early release of information sets the pace for resolution of the problem. 3.If you wait the story may leak anyway. When it does, you are apt to lose trust and credibility.

  9. Ten Reasons to Release Information cont. …. 4.You can better control the accuracy of the information. 5.More time for meaningful public involvement. 6.May prevent similar situations elsewhere.

  10. Ten Reasons to Release Information cont ….. 7. Less work than to respond to inquiries attacks, etc. that might result from delayed release. 8. More apt to earn public trust 9. People less likely to feel angry and resentful about not learning information earlier. 10.People may overestimate the risk if you hold on to information.

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