1 / 20

A3 versus A4/Legal-Size Printers, Part 1: Hardware Installations

A3 versus A4/Legal-Size Printers, Part 1: Hardware Installations. A Trend Analysis for the Second Quarter of 2008 to the Second Quarter of 2012, June 2013. About OPM. A Strategic Analytical Service from Photizo Group.

limei
Télécharger la présentation

A3 versus A4/Legal-Size Printers, Part 1: Hardware Installations

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. A3 versus A4/Legal-Size Printers, Part 1: Hardware Installations A Trend Analysis for the Second Quarter of 2008 to the Second Quarter of 2012,June 2013

  2. About OPM A Strategic Analytical Service from Photizo Group • Photizo’s Office Print Monitor Advisory Service (OPM) is a strategic analytical service that helps clients understand print-volume trends in corporate environments • OPM tracks daily usage patterns for printer and/or copier models that are included in a corporate panel of users and predicts long-term trends for page volume, color growth, page coverage, and cost per page • PrintFleet Inc. gathers the data using its Optimizer Plus software, which is installed in thousands of customer devices in corporate settings to capture printer-usage data • Using this type of data, Photizo Group released its first quarterly OPM report in the first quarter of 2007 • This analysis will use data from the second quarter of 2008 to the second quarter of 2012

  3. Purpose of Analysis Focus of the Analysis • Some printer users purchased A3 devices not because they need the larger print size, but because they need the functionality that A3 devices provide and that A4/legal-size devices do not offer • Those in the industry generally believe that the improvements vendors have made to A4/legal-size device functionality during the the past several years will cause A3 printer users to switch to A4 devices • The goal of this analysis is to determine the market share of A3 and A4/legal-size devices and whether shipments of A4/legal-size devices have been growing at a faster pace than shipments of A3 devices in recent years

  4. Purpose of Analysis Focus of the Analysis • This analysis is the first part in a series of two; this part focuses on hardware installations and answers the following questions: • What was the market share of A3 and A4/legal-size devices from 2008 to 2012? Did one device segment grow faster than the other? • What was the market share of A3 and A4/legal-size devices among color and monochrome segments? Did one size grow faster than the other in these segments? • What was the share of A3 and A4/legal-size devices among multifunction printers (MFP) and single-function devices? Did one size grow faster than the other in these segments? • The second part of the analysis, which will be published separately, will focus on print volume for A3 devices versus A4/legal-size devices

  5. Executive Summary Analysis Highlights • Close to one-third of all laser devices installed in the OPM panel were A3 devices, and the rest were A4/legal-size devices • The share of A3 devices among all laser installations remained largely flat from the second quarter of 2008 to the second quarter of 2012; it dropped only very moderately in recent quarters • Among newly installed devices, the share of A3 printers fluctuated from quarter to quarter, showing no clear indication that the share of A4/legal-size devices expanded • The share of A3 devices was larger among color devices than among monochrome devices; a little less than one-half of all color laser devices were A3 printers compared with about one-fourth of all monochrome devices • The market share of A3 color devices appeared to be stable in the quarters from 2008 to 2012; the share of A3 monochrome devices, however, declined more noticeably, from close to 30 percent in 2008 and 2009 to about 25 percent in recent quarters

  6. Executive Summary Analysis Highlights • A3 devices dominated laser MFP installations, with market share ranging from a high of 86 percent in the second quarter of 2008 to a low of 69 percent in the last quarter of 2011 and the first quarter 2012; however, this was also the segment in which A3 devices experienced the largest market decline • In sharp contrast, A3 devices captured only about 10 percent of single-function printer market share; A3 share in this segment dropped steadily from 2008 to 2012, sliding from 11 percent in the second quarter of 2008 to 6 percent in the second quarter of 2012 • In summary, A3 devices accounted for about 31 percent of total hardware installations in the OPM panel; this share declined moderately to 28 or 29 percent in recent quarters; such a moderate decline among all hardware installations concealed the more substantial declines that took place in segments where A3 devices had the largest share • The 16 percent decline in A3 devices’ share of the MFP segment indicates that part of the A3 market has been replaced by A4/legal-size devices

  7. Hardware Installations, A3 versus A4/Legal-Size Share of A3 And A4/Legal-Size Devices • A little less than one-third of multifunction and single-function devices were A3 devices, and the rest were A4/legal-size • The share of A3 devices was stable and consistent for the most part from the second quarter of 2008 to the second quarter of 2012; it dropped two or three percentage points in each quarter starting from the fourth quarter of 2010, with an exception in the the third quarter of 2011; these declines reveal a very weak migration from A3 to A4/legal-size devices (see Figure 1) • The share of installed A3 devices among new devices, which are defined as devices that began to report data for the first time in each quarter, fluctuated between 25 and 33 percent from quarter to quarter, showing no clear indication that users installed more A4/legal-size machines at the expense of A3 devices from the second quarter of 2008 to the second quarter of 2012 (see Figure 2)

  8. Hardware Installations, A3 versus A4/Legal-Size Share of A3 And A4/Legal-Size Devices

  9. New Hardware Installations, A3 versus A4/Legal-Size Share of A3 And A4/Legal-Size Devices

  10. Hardware Installations, Color versus Monochrome Share of Color and Monochrome A3 and A4/Legal-Size Devices • The share of A3 devices was larger among color devices than monochrome devices; close to one-half of total color laser devices were A3, and the rest were A4/legal-size • The share of A3 devices among color machines fluctuated between 50 and 42 percent from the second quarter of 2008 to the second quarter of 2012; the fluctuation reveals no clear indication that A3 printers were declining among color devices • The installed share of A3 devices among monochrome devices was considerably lower than it was among color devices; less than one-third of monochrome machines were A3-size (see Figure 3) • A3 share among monochrome devices dropped gradually from 30 percent in the second quarter of 2008 (the highest percentage in all quarters), to 24 and 25 percent in the first two quarters of 2012; the downturn trend was disrupted in the third quarter of 2011, probably because one data provider was unable to provide us with data (see Figure 4)

  11. Color Hardware Installations, A3 versus A4/Legal-Size Share of Color A3 and A4/Legal-Size Devices

  12. Monochrome Hardware Installations,A3 versus A4/Legal-Size Share of Monochrome A3 and A4/Legal-Size Devices

  13. Hardware Installations, Color versus Monochrome Share of Color and Monochrome A3 and A4/Legal-Size Devices • About 20 percent of the laser devices were color laser devices, and the rest were monochrome laser devices; although A3 color devices accounted for close to one-half of all color laser devices, they had only about 10 percent share among all laser devices installed in the OPM panel; A4/legal-size color laser devices account for the remaining 10 percent (approximately) of the market • The share of A3 monochrome laser devices was more than twice the share of A3 color laser devices; A3 monochrome devices accounted for between one-fourth and one-fifth of all laser devices installed in the OPM panel from the second quarter of 2008 to the second quarter of 2012; A4/legal-size laser devices were by far the largest group, accounting for more than one-half of market share • The share of A3 monochrome devices dropped about 4 to 5 percentage points in the most recent three quarters compared with 2008, and the share of color laser devices showed few changes (see Figure 5)

  14. Hardware Installations, Color versus Monochrome Share of Color and Monochrome A3 and A4/Legal-Size Devices

  15. Hardware Installations, Single-Function versus MFP Share of A3 and A4/Legal-Size Single-Function Devices and MFPs • A3 devices dominated MFP installations; between 69 and 86 percent of all MFPs were A3 machines at various times from the second quarter of 2008 to the second quarter of 2012 • The MFP segment also accounted for the largest decline in A3 devices; A3 share in this segment dropped steadily from 86 percent in 2008 to about 70 percent in the most recent quarter, a decline of 16 percent in four years (see Figure 6) • A3 printers account for a very small share of single-function laser device installations; A3 share in the single-function segment was about one-tenth of the share among all printers installed in the OPM panel, even when A3 installations were at their peak • A3 single-function printers also declined from the second-quarter of 2008 to the second quarter of 2012, dropping from about 11 percent in 2008 and 2009 to 6 and 7 percent in the most recent quarters; although the decline was not nearly as dramatic as it was among MFPs, it was a steady and clear decline (see Figure 7)

  16. MFP Installations, A3 versus A4/Legal-Size Share of A3 and A4/Legal-Size MFPs

  17. Single-Function Installations, A3 versus A4/Legal-Size Share of A3 and A4/Legal-Size Single-Function Devices

  18. Hardware Installations, Single-Function versus MFP Share of A3 andA4/Legal-Size Single-Function Devices and MFPs • MFPs accounted for about one-third of all laser installations in the OPM panel; although A3 MFPs dominated the MFP segment, they accounted for only about one-quarter of all laser installations in the OPM panel • Despite the previous finding that installations of A3 MFPs dropped substantially among all MFP segments, A3 share in all laser segments appeared to be stable and showed little indication of decline; instead, the data shows that A4/legal-size MFP share increased from about 4 percent in 2008 to 10 percent in the most recent quarters • A3 single-function devices had one of the smallest shares among the four groups included in this analysis; share for these devices consistently decreased each quarter, dropping from 7 or 8 percent in 2008 and 2009 to 4 or 5 percent in the most recent quarters; A4/legal-size single-function device share remained the largest during these years (see Figure 8)

  19. Hardware Installations, Single-Function versus MFP Share of A3 andA4/Legal-Size Single-Function Devices and MFPs

  20. A3 versus A4/Legal-Size Printers, Part 1: Hardware Installations A Trend Analysis for the Second Quarter of 2008 to the Second Quarter of 2012,June 2013

More Related