Food quality on kmu campus

2. Food quality on kmu campus Researchers: ex Ampledemonstration

3. Purpose • To investigate KMU students’ attitudes toward food quality at campus restaurants and shops.

4. survey • 10-item, closed-question design. • Designed to get a general idea of students’ attitudes. • Participation voluntary and anonymous.

5. Sample items – Item 1 • Which factor is most important to you when choosing food? • a. Taste • b. Health • c. Price • d. Other (please specify: ________ )

6. Sample items – Item 2 • How often do you eat at a campus cafeteria on an average week? • a. 0 times • b. 1 or 2 times • c. 3 or 4 times • d. 5 or more times

7. Sample items – item 3 • Rate your satisfaction with the overall quality of campus cafeteria food • a. Highly satisfied • b. Satisfied • c. No opinion • d. Dissatisfied • e. Highly dissatisfied

8. Sample items – item 4 • How do you feel about the food choice at campus cafeterias? • a. Highly satisfied • b. Satisfied • c. No opinion • d. Dissatisfied • e. Highly dissatisfied

9. Sample items – item 5 • How do you feel about the food choice at campus convenience stores? • a. Highly satisfied • b. Satisfied • c. No opinion • d. Dissatisfied • e. Highly dissatisfied

10. findings Frequency of eating at campus cafeteria 20 times/week 60 10 10 n = 100

11. findings Most important factor when choosing food n = 100

12. findings Food choice satisfaction 40 50 20 20 20 15 10 10 10 5 n = 100

13. findings • Overall dissatisfaction with food choices on campus.

14. findings Overall campus food quality satisfaction n = 100

15. findings • Overall, students are dissatisfied with campus food quality.

16. What’s next? • Interviews with 5 respondents. • Purpose: Explore dissatisfaction further.