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REGULATION AND MARKETS IN A CONVERGED WORLD: CONTENT DEVELOPMENT

This presentation discusses business models, content regulation, and the role of content in the digital economy. It explores the acceleration of new technologies and ways to distribute electronic media content. The presentation also addresses the importance of market intervention in certain areas such as children's television, training, new talent, and regional programming.

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REGULATION AND MARKETS IN A CONVERGED WORLD: CONTENT DEVELOPMENT

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  1. REGULATION AND MARKETS IN A CONVERGED WORLD:CONTENT DEVELOPMENT Progress & Freedom Foundation Brussels, 22 February 2007

  2. (1)Business Models : Content & Distribution (2) What Role for Content Regulation?

  3. THE ACCELERATING PACE OF NEW TECHNOLOGIESWAYS TO DISTRIBUTE ELECTRONIC MEDIA CONTENT DVB-H 3G SVOD PODCAST VOD XXIth century XXth century TVoDSL DTT WEB DVD DIGITAL CABLE DIGITAL SATELLITE ANALOGUE SATELLITE ANALOGUE CABLE VHS TELEVISION CINEMA 1950 1960 1970 1980 1990 2000 2010

  4. BUSINESS MODELS: CONTENT & DISTRIBUTION • Underlying question of the “philosophy” of the digital economy : what role of content? • Some media companies facing distribution issues for the first time, just as some telcos are having to think about content for the first time • ‘Content is King’ – so where is the consumer? • USP going forward – original material?

  5. REGULATION OF CONTENT • For ‘linear’ media - content quotas not questioned/reviewed in Audiovisual Media Services • For non-linear, general recognition that less intrusive regulation is needed • A key issue therefore held over to next revision of the directive: What public intervention in the content market is appropriate in the digital economy?

  6. STARTING ASSUMPTIONS • The current level of intervention is inappropriate/unnecessary • But there will be market failures in the digital world. They will however differ from the (assumed) market failures in the analogue era: • Children´s television • Training • New talent • Regional programming? Is there a will to devise new schemes to meet these market failures?

  7. THANK YOU – ANY QUESTIONS?

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