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St.Paul ’ s College Form 3 EPA project

St.Paul ’ s College Form 3 EPA project. Mass Media. What is Mass Media?. The mass media is a kind of informal channels of communication. It includes newspapers, magazines, radio stations, televisions and the Internet. They can be classified into Printed and Electronic Media.

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St.Paul ’ s College Form 3 EPA project

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  1. St.Paul’s CollegeForm 3 EPA project Mass Media

  2. What is Mass Media? • The mass media is a kind of informal channels of communication. • It includes newspapers, magazines, radio stations, televisions and the Internet. • They can be classified into Printed and Electronic Media..

  3. The Importance of Mass Media • The mass media provides information and a way for people to communicate their opinions. • Through the mass media the government can explain its policies and people can communicate their views.

  4. The Types of Mass Media in Hong Kong Hong Kong’s types of Mass Media are: • Newspapers and Magazines • Television • Radio • Internet

  5. Newspaper and Magazine • There are many newspaper and magazines in Hong Kong, they publish a new issue daily, once a week, or bi-weekly. • Newspapers is the cheapest kind of mass media in Hong Kong • We will provide informations of the oldest newspaper company in Hong Kong, the Tai Kung Pao, and a magazine provider, the Next Media Interactive Ltd.

  6. Next Media Interactive Ltd. • Next Media Interactive Ltd. is a wholly owned subsidiary of NEXT MEDIA LIMITED. • It strive to be the leading online media company in Asia. • The Company aims to leverage the use of proprietory content and to develop a seamless and convenient e-commerce experience.

  7. Tai Kung Pao • Ta Kung was Pao established in 1902 • It is the oldest existing Chinese newspaper in the world. • It was awarded the Missouri Prize in 1941 by the Missouri University of the United States. • The Ta Kung news group also publishes series of magazines such as The Big Weekly, The West China Special, and The Consumer Special .

  8. Television • Television is the most popular type of mass media that the people like in Hong Kong. • There are two kinds of television media in Hong Kong, some is free, some is charged. • we'll discuss about the two free television media provider in Hong Kong, They are TVB (Television Broadcasts Limited), and ATV (Asia Televison Limited), and the charged television provider, I cable TV in Hong Kong.

  9. Asia Television Limited(ATV) • Asia Television limited is one of the biggest television media provider in Hong Kong. • It was established in 1956.It's original name is "Lai Tik Fool Sing". It changed it's name to "Lai Tik Television" in 1981. • It changed its name to "ATV" in 1983. • It has two channels. The Cantonese one is called “ATV Home”. The English one is called the “ATV World”.

  10. Television Broadcast Limited(TVB) • Television Broadcasts Limited is the first wireless commercial television station in Hong Kong. • It was first established on 19 November 1967 . • It is situated in Clear Water Bay Road. http://geocities.com/spc3b_epa/index2.htm

  11. Hong Kong Cable Television Limited • It was launched on October 31, 1993. • Hong Kong Cable Television Limited (CABLE TV) has set the trend of multi-channel pay-television service for Hong Kong. • The diversity of programming choice with a well-balanced mix of local programs and international channels offered by the station has served a metropolitan city like Hong Kong well.

  12. Radio • People use radiowave to transmit Media . • One of the most famous Radio Station in Hong Kong is The RTHK • We will show you some of its information here.

  13. RTHK • RTHK is the sole public broadcaster in the HKSAR. Mission: • To inform, educate and entertain our audiences through multi- media programming. • To provide timely, impartial coverage of local and global events and issues. • To deliver programming which contributes to the openness and cultural diversity of Hong Kong. • To provide a platform for free and unfettered expression of views. • To serve a broad spectrum of audiences and cater to the needs of minority interest groups.

  14. Internet • The Internet has revolutionized the computer and communications world like nothing before. • The Internet represents one of the most successful examples of the benefits of sustained investment and commitment to research and development of information infrastructure.

  15. Visit our website for more information!! • Our website address is: http://www.geocities.com/spc3b_epa

  16. The End!!!! THANK YOU!!!! This Presentation is made by: Eric Tang & Titus Chan & Jason Chan & Mark Chiu & Lee Wai Kit

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