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Getting the Message Out: Marketing Research

Getting the Message Out: Marketing Research. Sponsored by Value of Research Taskforce July 2016. SP&R Part II Allocation. 6 States receive less than $1M/Year. SP&R Part II Allocation. Marketing by Program Size.

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Getting the Message Out: Marketing Research

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  1. Getting the Message Out: Marketing Research Sponsored by Value of Research Taskforce July 2016

  2. SP&R Part II Allocation 6 States receive less than $1M/Year

  3. SP&R Part II Allocation

  4. Marketing by Program Size • Ann Schotz New Hampshire Small • Tyson Rupnow, LTRC Medium • Rhonda Brooks, Washington State Medium • Steve Bower Michigan Large • Joe Horton California Mega • Scale marketing efforts to fit your program

  5. Current marketing products28 responses

  6. Planned marketing products30 responses

  7. Key audiences ranked from 1 to 6 (1 is most important) - 26 responses

  8. Types of effectiveness monitoring used (check all that apply) - 18 responses

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