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NAB FASTROAD Steering Committee Meeting

NAB FASTROAD Steering Committee Meeting. Chair: Bruce Reese, Bonneville December 18, 2007. Call in: 1-877-848-7030 Access Code: 2182944. Agenda. Chairman's opening remarks (Reese) Report on status of projects (Claudy) New project proposals (Claudy/committee)

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NAB FASTROAD Steering Committee Meeting

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  1. NAB FASTROAD Steering Committee Meeting Chair: Bruce Reese, Bonneville December 18, 2007 Call in: 1-877-848-7030 Access Code: 2182944

  2. Agenda • Chairman's opening remarks (Reese) • Report on status of projects (Claudy) • New project proposals (Claudy/committee) • Action items (Reese/committee) • Other business • Adjourn

  3. Report on Status of Current Projects

  4. Report on Status of Current Projects • Projects requiring NAB action • DTV reception on laptop PCs • Smart antenna development • Electronic Program Guide for HD Radio • Other projects • In progress • Deferred or on hold

  5. DTV reception on PCs Goal: Facilitate the introduction of integrated DTV reception in computers, especially laptops Project Approach: • Outreach • Development funding • Facilitate stakeholder adoption

  6. DTV reception on PCs • Outreach Phase completed • Hired consultant on retainer • Identify potential Partners • Survey of players identified 55 organizations, • Resulted in discussions under NDA with 6 organizations • Very high product interest found for DTV among PC firms • Finalists are Hauppauge and AMD– different innovative approaches • Next steps • Get quotes for reference antenna designs from two companies • Negotiate contract with antenna design companies (February 08) • NAB Action • Authorize Major Funding • 1Q2008: $500k

  7. New Indoor Smart Antenna • Goal: show feasibility of an indoor smart antenna using the new CEA standard for control signals over a single-wire coax interface • Project approach: • Fund construction of Smart Antenna and control signal prototype • Communications/briefings for CE manufacturers

  8. New Indoor Smart Antenna • RFP stage complete (3 responses) • Selected Antennas Direct as antenna developer • Actively recruiting a receiving device developer • NAB Actions: • Authorize major funding • $250k design and construction of Indoor antenna, design and construct receiving device and interface and conduct CE industry briefing/demonstrations

  9. Electronic Program Guide for HD Radio • Goal: Develop infrastructure for HD Radio-based EPG, conduct field demonstration • Original Project Budget Estimate: $290k • Project approach: • Issue RFP • Select team of vendors to implement project

  10. Electronic Program Guide for HD Radio • Proposal received from BIA partnered with Broadcast Signal Lab and others • Total cost of $1.25M (too high) • Met with iBiquity; strongly support project • Revised proposal from BIA/BSL received 12/14: • Break project into two phases, $400k each • NAB Action: • Near-term: fund phase 1 at $400k • Mid-2008: decide on funding for phase 2

  11. Discussion on NAB Actions -- DTV reception on laptops: $500K -- Smart DTV antenna: $250K -- EPG for HD Radio: $400K (phase I)

  12. Other Projects • Projects that are in progress • Improved antenna selection program for DTV • Economic study of mobile/handheld DTV systems • High Power FM IBOC field test evaluation

  13. Improved Antenna Selection Program Goal: Enhance the current www.antennaweb.org website to improve capability of roof-top antenna selection • Scope revised to co-sponsor existing antennaweb.org website initially, work with CEA to improve it over time • Project Approach: • Partner with CEA

  14. Improved Antenna Selection Program RFQ issued and quote received fromTitanTV • Algorithm improvement on hold • Funds reallocated to NAB co-sponsorship of current Antennaweb.org website • Contract negotiated with CEA Funding: $250K co-sponsorship fee to CEA – waiting for signed contract from CEA

  15. Study of the Impact of Multiple Systems for Mobile/Handheld Digital Television Goal: Report to assess: (1) the possible effects of introduction of multiple technology solutions on the introduction of M/H DTV in the U.S., compared to a single ATSC standardized solution, and (2) the effect of delay in the standardization process Project Approach: • Contract with team of new media consultants and economists to produce report

  16. Study of the Impact of Multiple Systems for Mobile/Handheld Digital Television • Agreement signed with BIA Financial Network (LECG as subcontractor) in early October • Contract value $125,000 + expenses • Consultants have carried out interviews with more than 20 broadcasters, proponents, manufacturers, and others • Reports: • Preliminary report received 10/22/07 • Interim status reports received 11/2/07 and12/2/07 • Pre-final report due12/21/07 • Final report due 1/14/08 • NAB actions • Review of pre-final report • Presentation at January NAB Board meeting • Distribution to Open Mobile Video Coalition, ATSC, others

  17. High Power FM IBOC Evaluation • Goal: Analyze and organize the test results obtained from iBiquity/industry field testing of raising FM IBOC power 10 dB • Field tests conducted in 2007 • Received the iBiquity High Power FM report October 5, 2007

  18. High Power FM IBOC Evaluation • Hired the engineering firm of Hammett & Edison to evaluate • Preliminary report will be presented to the NAB Digital Radio Committee January 16 • Target completion for presentation at January NAB Board meeting • Within original $47k budget

  19. Other projects • Currently deferred or on hold • Add-on HD Radio devices • “Pause-plus” HD Radio receivers • HD Radio receiver in laptop PC • HD Radio front end improvement

  20. Add-on HD Radio devices • Goal: Acccelerate development of personal HD Radio devices (e.g., for MP-3 players) • Personal devices require integrated circuit devices that are low power, small size, low cost • Project Approach: • Initial meeting with iBiquity to assess IC development status

  21. Add-on HD Radio devices • Met with iBiquity: • Low-power IC development proceeding (Samsung, SiPort) • Very high-priority item at iBiquity, but no real opportunities at present for NAB to accelerate this development • Will re-evaluate FASTROAD prospects for participation in 2008 • Triggering event – release of low-power ICs to manufacturing

  22. “Pause+” HD Radio receivers • Goal: Accelerate development of HD Radio receivers incorporating “Pause+” feature • Project approach: • Initial meeting with iBiquity to assess development status

  23. “Pause+” HD Radio receivers • Met with iBiquity: • Technology development has been completed • FASTROAD involvement in development of a commercial product could accelerate time-to-market • Work in earnest to begin during 1Q 2008 • iBiquity developing “short list” of manufacturing partners • Will evaluate as work begins

  24. HD Radio receiver in laptop PC • Goal: make HD Radio receiver a standard feature in laptop PCs • Project approach: • Outreach • Development funding • Facilitate stakeholder adoption

  25. HD Radio receiver in laptop PC • FASTROAD Technical Committee discussed this project on 9/18/07 • Logical progression is from “add-on” device to integrated feature (true for DTVs) • Since “add-on” device is not available, development of integrated feature premature • Will re-evaluate FASTROAD prospects once add-on devices are a reality

  26. HD Radio Receiver Front-end Improvement Goal: Determine if HD Radio receiver RF “front ends” can be improved and if so, work with receiver manufacturers • Original budget estimate $552k

  27. HD Radio Receiver Front-end Improvement • Met with NPR to discuss their work related to IBOC receivers • Cost factor to significantly improve receivers may be prohibitive; practicality of influencing manufacturers’ product designs questioned • On hold currently

  28. New Projects • TV Technical Subcommittee • Document front end RF performance of existing DTV receiver products • Participation in CableLabs project on including over-the-air DTV reception in cable set top boxes-- ongoing • Radio Technical Subcommittee • Digital translator/booster development and testing • Strong committee support • iBiquity proposal: develop broadcaster “toolkit” • iBiquity proposal: HD Radio consumer “portal”

  29. Current FASTROAD Commitments/Expenditures • DTV reception on PCs: approx. $50K • Improved antenna selection program: approx. $250K • Study of the Impact of Multiple Systems for Mobile/Handheld Digital Television: approx. $135K • High power FM IBOC evaluation: approx. $50K

  30. NAB Actions: Summary • DTV reception on PCs: spend up to $500K • New indoor smart antenna: spend up to $250K • Electronic Program Guide for HD Radio: spend up to $400K for Phase I

  31. Agenda • Chairman's opening remarks (Reese) • Report on status of projects (Claudy) • New project proposals (Claudy/committee) • Action items (Reese/committee) • Other business • Adjourn

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